Biggest competitor to the PS3: the PS2

John A 0 Tallied Votes 428 Views Share

Everyone is up-in-the-arms about Nintendo's new console beating Sony's. The sales of the Wii in November (roughly 467,000) are more than double the PS3 sales (147,000), according to NPD. But what most articles about this don't talk about: the PS2 is still winning, and easily. It managed to sell 664,000 Playstation 2 units. That's a lot. Especially for an old console.

Why is this so? Many people probably like their PS2s. After all, that's why the Playstation 2 became so popular. The Playstation 3 also costs way too much. The Blu-ray support adds a lot of $$$, and Sony's been having problems with it. It's likely a reason why they couldn't ship as many units as Nintendo. Meanwhile, the PS2's prices are dropping as stores are trying to clear out the old units to make room for the next-gen consoles. It's a bargain.

The fact that Sony has been trying to future-proof the Playstation 3 may also be a factor. Many people don't want to buy a top of the line game console, when Nintendo and Microsoft equivalents are much cheaper. This doesn't mean that the Playstation 3 won't sell, however. Because it's future-proofed, it will likely gain more appeal in a few years. Prices for expensive parts, such as Blu-Ray, will also come down. This will make a more affordable console that will be able to compete better with the Xbox 360 and the Wii.

That's obviously not the case with the Playstation Portable. Sony's PSP has been losing to the DS, with DS sales in November (918,000) more than doubling PSP sales (412,000). But the reason I think the PS3 may actually beat the competition is because in the case of the PSP, Sony was launching a completely new product. Nintendo already had a solid base of users who followed Nintendo religously. Now it's Sony's turn. Their solid base of users is just simply sticking to the PS2 for the moment. Once it gets phased out, the tide may turn.

Wait and see. You may see the console giant striking back against Nintendo and Microsoft in this bitter, merciless console war.

Dani AI

Generated

Good points from and a useful counter from — this era shows why an incumbent platform can be the real rival, not the brand‑new hardware. The PS2 stayed attractive because Sony deliberately kept it inexpensive, it had an enormous install base and a vast, proven library that kept both casual buyers and third‑party publishers buying and supporting the platform. (gamespot.com)

Sony’s strategy at the time was two‑pronged: a high‑end, “future‑proof” PlayStation 3 with Blu‑ray and a cheaper, well‑known PS2 for mass buyers. The PS3 launch SKUs and prices were published by Sony, and industry teardown/analyst work from the period shows the Blu‑ray drive and Cell/GPU combination pushed the PS3’s bill‑of‑materials and constrained early supply — exactly the pressure was pointing at. (sonyinteractive.com)

What that meant practically: retailers and value‑oriented consumers kept buying the older, cheaper system until the newer platform’s price and supply normalized. Sony also deliberately cut PS2 prices and kept marketing and releases flowing for it, which prolonged its competitiveness and made it a sensible commercial target for developers who needed reach rather than bleeding‑edge features. A notable example: major first‑party PS2 titles continued into 2007, underlining why PS2 stayed relevant for developers. (videogamer.com)

If taking away one lesson for developers or students of the market: when a new generation arrives, the incumbent’s installed base, price elasticity and software ecosystem often win “the next sale” more reliably than cutting‑edge specs. Plan product targets and marketing around where your audience already is, not only where the hype says it will be. (gamespot.com)

MartinGM1983 0 Newbie Poster

Too bad Sony doesn't have a realistic grasp on release dates, hardware specs / performance specs, or consumer choice.

Forcing people to adopt BR DVD is ridiculous.

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