Google has today announced the launch a tool to answer the kind of questions anyone posting video clips to YouTube are always asking, such as: who viewed my video, how did they find it, where did they come from?

YouTube Insight is free, and enables anyone with a YouTube account and that includes users, partners and advertisers, to see detailed stats clips that they have uploaded.

Stats such as how often their videos are viewed in different geographic regions, or maybe how popular they are relative to all videos in that market over a given period of time.

This looks really cool, especially when you dig deeper and discover stuff like being able to reveal the lifecycle of your video. ever wondered how long it takes for a specific video to become popular, for example, or what happens to it in terms of views at that popularity peaks?

Just check out the About this Video button which is located under My account > Videos, Favorites, Playlists > Manage my Videos.

As Editorial Director and Managing Analyst with IT Security Thing I am putting more than two decades of consulting experience into providing opinionated insight regarding the security threat landscape for IT security professionals. As an Editorial Fellow with Dennis Publishing, I bring more than two decades of writing experience across the technology industry into publications such as Alphr, IT Pro and (in good old fashioned print) PC Pro. I also write for SC Magazine UK and Infosecurity, as well as The Times and Sunday Times newspapers. Along the way I have been honoured with a Technology Journalist of the Year award, and three Information Security Journalist of the Year awards. Most humbling, though, was the Enigma Award for 'lifetime contribution to IT security journalism' bestowed on me in 2011.

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