We have an idea about good product in Europe but I'd like to ask you for help. We are in preparation for new website, let's say www.mywebsite.com and we'd like to open it for 15 European markets - content will be the same but in national language and we'll try to optimize for each specific market. Domain name will be in English (mywebsite) and we also bought domain names, where possible, all the time with English name and the end is typical for every market (mywebsite.ru, mywebsite.de, mywebsite.it ...). This way we'd like to build one mark for all markets (MyWebsite), we'd like to be as close to people specifics as possible. We have country cooperators in each country prepared for it.
We need to know... We'd like to build one mark (same for all markets) but URLs will be different (at the end - .it, .pl, .de). Our idea is to redirect Italian visitor from mywebsite.it to mywebsite.com/it all the time and redirect Polish visitor from mywebsite.pl to mywebsite.com/pl. What do you think about this and how we will build links and everything on local markets? We will build links in Italy to mywebsite.com/it or we will ask webmasters to link to us to mywebsite.it and after this 301 redirect will bring them to us. Will these links bring us some "google points" (to mywebsite.com/it URL)? How google in Italy will index our website, as mywebsite.com/it or mywebsite.it? In this case it is possible that we will be on 1st place for "my website" phrase in Italy?
The idea about so many language versions on one domain is because this way we'd like to build strong traffic on one website, which we can report, check, show... This way we'll be big player, in case of existence 15 separate domain names, our power will be not so big.
Thank you for your time and I will wait for interesting posts..