Member Avatar for anievu

Hi there guys, i have a few travel websites in English, French, German, Spanish. For English is pretty ok to workout the keywords to adwords but for others language sites is stucking, there no tool assist to finger out good keywords cluster to do that, so
i am looking for a soft ware or tool to help to workout good competitive keywords which pay less but high effection

any suggestion would be highly appreciation

Edited by happygeek because: spam deleted
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For multilingual travel sites the key is localization, not literal translation. Search behavior, phrasing and intent differ by language and country, so treat each site as a separate micro-market: collect native seed terms, expand locally, validate volume/CPC, then test and iterate. Replies from and point to platform tools as a start; the workflow below focuses on language-aware steps and low-CPC, high-conversion clusters you can apply right away.

  • Gather seeds from native content: booking pages, FAQs, forum threads and in-country travel sites. Ask a native speaker to list synonyms and common phrases (touristic vs transactional language).
  • Mine questions and long-tail ideas with country-specific autocomplete, local travel forums and tools like AnswerThePublic (https://answerthepublic.com/). Collect “people ask” and question-style queries — these often convert well for travel planning.
  • Validate volume and competition with at least two commercial tools (for cross-checks use Mangools/KWFinder or site-level tools such as Ahrefs/SEMrush). Prioritize keywords by intent: transactional (book/compare) first, informational later.
  • Run low‑budget, language-targeted ad tests and use the platform’s search-query data to capture exact converting phrases; move winners to SEO landing pages and tight ad groups to lower CPCs.

Language tips for travel verticals: German uses long compound nouns — target both joined and split variants. French favors words like “séjour” and “forfait” that don’t translate literally; Spanish has strong regional terms (Spain vs Latin America). Avoid machine-only translation: transcreation by a native saves wasted spend.

If volume is sparse, widen geography or combine geo + intent (city + “last minute”); if CPCs are high, tighten relevance (ads, landing page, negative keywords) and test off-peak dates or smaller regions. For guidance on international SEO patterns see Moz’s international SEO primer (https://moz.com/learn/seo/international) and use local-market tools like Sistrix for deeper German-market insights (https://www.sistrix.com/).

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Member Avatar for Manish02

Google Keyword planner is good tool to find good competitive keywords.

Member Avatar for johmny

google keyword planne tool and google analytic tool is best tools for find the competitive keywords.

Member Avatar for jobtardis

Generally Keywords is king for seo .Without keywords we can't do anything.

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