My web site is has a lot of content that is related to places overseas and not in North America. Target audience on the other hand is in North America.
I'm wondering does the geolocation of backlinks affect the quality of my pages, PR and poularity from Search Engines?
In terms of targeting my audience this is hard enough, since most visitors are as likely to search and find content in 'overseas websites' as in 'North American' web sites. Google does sort results to location closest to you I believe, so that makes advertising in North American websites a better choice. However, advertising overseas may be less expensive and I would get backlinks of higher quality (bigger PR, more traffic) for a lower price.
Note that I'm only interested in increasing popularity with Search Engines and not necessary trying to get target audience traffic (for now at least).
My assumption is that by having a lot of quality links coming from overseas, I might increase popularity of my web sites for North America as well as overseas.
I'm brainstorming as I type, but if anyone could elaborate a little on finding that right 'balance', I would really appreciate it. I find this really really important topic, although some of you might say --it's probably not that important.