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Please tell me which one is better when it comes to ' Advertising ' which one of these companies deliver better traffic is it Miva or Ask ?

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Dani AI

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No single ad network consistently wins for every product or offer. The thread shows two different outcomes: saw better ROI on one network while recommended the other based on company activity (and later noted not having used either). That split is normal — network performance depends on offer fit, creative, targeting, tracking, and traffic quality. The correct decision comes from a short, controlled experiment rather than hearsay.

A practical side-by-side test:

  • Launch identical campaigns on both networks (same keywords, ad copy, landing page, geo/device targeting).
  • Use definitive attribution: separate thank-you pages, UTM tags, or unique landing URLs so conversions map clearly to each source.
  • Run concurrently with equal daily budgets for 2–4 weeks, or until each network records a reasonable sample (rule of thumb: 200–500 clicks or 20–50 conversions; if baseline CR is very low, plan for more clicks).
  • Measure CTR, conversion rate (conversions/clicks), CPA (cost/conversions), average order value, and ROAS (revenue/cost). Simple formulas: Conversion rate = conversions / clicks; CPA = spend / conversions; ROAS = revenue / spend.

Quick troubleshooting and optimization pointers:

  • High clicks but poor conversions: check landing-page relevance, page speed, mobile UX, and message match between ad and landing page.
  • Low volume: broaden match types, raise bids, or loosen overly strict targeting during the test window.
  • Suspect bad-click quality: enable IP exclusions, request click logs from the network, and monitor for rapid repeat clicks or odd geographic patterns.
  • Use micro-conversions (time on site, form starts, phone calls with unique numbers) if final conversions are rare.

Decide by CPA/ROAS and customer lifetime value, not impressions. Repeat tests periodically because networks change. Given the differing experiences in this thread, empirical testing is the fastest way to know which network works for the specific offer.

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Member Avatar for Dani

I would go with Ask, although all of these only secondary to AdWords and Yahoo, of course.

Member Avatar for webmasterran

Why would you go with Ask why not Miva ? Plus do u have any coupons for Ask i was going to try Ask as you're recommending it lets see if it converts a bit , please do let me know if u have any coupons =)

Member Avatar for Dani

I didn't even know that coupons existed :) I just said Ask because they have recently gone through a big revamp and rebranding of their search engine and company (ie they ditched Jeeves and rewrote their search engine). Therefore, I feel its a good time to try them since they're pouring a lot of money into their relaunch right now.

Member Avatar for webmasterran

well u know what Dani i recently gave Ask a try as well but i would say Miva as a better ROI than Ask, Ask had no returns at all , you recommended that and now yer gonna return my money back lOl =D

Member Avatar for Dani

Well, I've never used either. I was just going by my impression of the companies.

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