Member Avatar for Mr Fine

I have registered a website in Australia in english. How would I be able to make it available to be searched in lets say mandarin in google china after having it translated?
Any help would be appreciated.

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  • Latest Post Latest Post by AirForceOne

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Building on the replies from , , and others, here are practical technical and compliance steps that often get missed when making a site discoverable to Chinese-language searchers. These go beyond basic translation and link work and focus on how search engines identify, index and serve the correct language/site variant.

Pick the right hosting and URL strategy. A Chinese ccTLD or a mainland-hosted site gives the strongest geo signal; hosting on a nearby Asian datacenter plus a CDN can be a pragmatic compromise if mainland hosting and an ICP filing are not possible (see MIIT guidance at miit.gov.cn). Google’s multi-regional/multilingual guidelines explain domain-level choices and tradeoffs: Managing multi-regional sites.

Make the language targeting explicit. Use rel="alternate" hreflang for each language/region (zh-CN for simplified, zh-TW for traditional) and the HTML lang attribute so crawlers and screen readers understand the page language. Example:

<link rel="alternate" hreflang="zh-CN" href="https://example.com/zh-cn/" />
<link rel="alternate" hreflang="zh-TW" href="https://example.com/zh-tw/" />
<link rel="alternate" hreflang="x-default" href="https://example.com/" />

See Google’s hreflang docs: Localized versions and MDN on lang: HTML lang attribute.

Ensure crawlability and local visibility. Many Chinese crawlers struggle with heavy client-side JavaScript; prefer server-side rendering or dynamic rendering, keep robots.txt and sitemaps accessible, and submit sitemaps to local webmaster/verification tools (e.g., Baidu Zhanzhang at ziyuan.baidu.com). Also test from within the target country (VPN or local proxy) and measure mobile speed and UX, since mobile-first indexing dominates.

Note: search-engine availability and market share in China have changed since 2009; check the current landscape before choosing priorities (see background at Google in China).

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Member Avatar for bobchrist

I think you should get your site translated in Chinese by professionals and optimize it for baidu.

Member Avatar for ChinaWebGuy

After it is translated it will already be "available" to be searched. To get it indexed by Baidu, you'll need to make sure that it is linked to from other websites that are indexed by Baidu.

Member Avatar for silvdan

Yes, backlinks from other sites indexed and title and description optimized for your keywords in mandarin.

Member Avatar for hbmusic1

Here is a search engine in multiple languages Eureka I hope this well help you.

Member Avatar for redesignunit

Thanks for sharing link :)

Member Avatar for AirForceOne

In my own experiences, if you want your sites to rank higher on Google China, you should build enough backlinks for your sites from sources in China. If only for searching purposes, a translation of your sites would be enough. :)

Have a nice day,

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