I've read quite a bit about SEO and made my first experiences. But well... it really takes time to make a bunch of experiences!
I'm in the conflict whether to design a start page really nicely with antialiased picture texts, or with real text, which is more and more seen. At least I think having observed that more people use text instead of pictures, even for page titles while they often didn't in earlier days.
Now my question:
Does it really make a big difference - Serp-wise - if I put my page's title and maybe (if that goes together with the nice look and feel of that start page) one or two keyphrases in text-form, so preferably h1 to h3, or if on the other hand I go for the nice looking version with text in the form of images and put the text also in the "alt" tag?
I'd find it a pity for artists who really want a simple and nice looking starting page - on those the title catches the looks much more than on a usual landing page filled with content.