I was just reading about a site called Muck Rack, known for aggregating tweets from jounalists, has launched a twitter press release service that offers 130 max character press releases at a cost of $1 per word with a minimum charge of $50. As most companies use press releases to talk about big business wins or awards won and 130 words may not be enough to communicate the info. I create press releases for one of my clients that they put on the their website and then tweet about with a link. I would not use the Twitter Press Release service. Would you?
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I would not use it either because it will look spammy. Also, how much information can actually be released in regards to new products, launch date, contact info, etc in 130 characters?
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