I read on the Forrester Blog that it found in its recent survey that:

  • Young singles and couples are the most connected.
  • Young families are heavy tech users, especially for shared experiences.
  • Older families are straddling different worlds.
  • Older singles and couples use technology more surgically.

This is very interesting but true. http://blogs.forrester.com/marketing/2009/09/new-benchmark-data-is-here.html

What do you think?