Member Avatar for elum.chaitu

I would like to share some things we should NOT do when promoting a site

1. Keyword spamming. There are people who use this to "fool" the search engines ... unfortunately they get banned from the SE and that's not what they wanted to achieve I assume

2. Promoting under construction pages. Needless to say more .. finish and promote it, not the other way .. Since people will have a bad opinion about your site.

3. Promoting in link farms ... looks like their glory days have long since passed. It can really ruin your "relationship" with the search engines.

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Good starter list from — and the thread closure by is itself a signal about how fast promotional threads turn into a spam magnet. rightly flags low-value forum replies, warns about bad partners, and ’s hosting point matters for stability. Beyond those visible mistakes, the items site owners most often miss are technical-indexing problems, content/intent mismatch, and unmanaged backlink signals.

Technical checklist (common silent killers): verify Search Console for coverage issues and manual actions; confirm sitewide HTTPS and eliminate mixed content; remove redirect chains and use 301s where final URLs have moved; apply canonical tags to duplicates; ensure robots.txt and sitemap are accurate; and test mobile rendering. Use a site crawler plus server logs to find pages that look fine to humans but aren’t being indexed.

Content and UX fixes that pay off: merge thin or overlapping pages into single, intent-focused resources; add original insight, author credentials and citations to strengthen E‑E‑A‑T; correct misleading or duplicate titles/descriptions to improve CTR; implement structured data where relevant; and address Core Web Vitals issues to reduce bounce and improve engagement.

Backlink and recovery operations: monitor backlink velocity and anchor-text distribution for sudden spikes or overly optimized anchors; contact low-quality referrers to remove links and use disavow only after attempted cleanup; prefer steady, topic-relevant outreach over quick buys. Quick audit workflow:

  1. Check Search Console for coverage/manual actions.
  2. Crawl the site to find redirect chains, duplicate titles, and index bloat.
  3. Run PageSpeed/Lighthouse on priority pages and fix major CWV problems.
  4. Export backlink data, flag suspect domains, and remediate.

For official guidance and performance metrics see Google Search Central and web.dev/vitals.

Recommended Answers

All 14 Replies

Member Avatar for jennypitts

Those are just a small percentage of the VAST number of things people SHOULD not do when promoting a site. Needless to say, one of them happens everyday in forums... Spam comments that simply say "hey thanks for the nice post". If you want people to respect you then provide quality information and say things that are valuable such as you have done here!!!

Member Avatar for elum.chaitu

Hello jennypitts thanks. can you tell me the mistakes of those we don't do in promotions, other than these?
just i want to share what i know. if you know more share with me.

Member Avatar for joelchrist

Exchanging links with quality less and worst sites also affect our link quality.

Member Avatar for CygnetInfo

Nice post but this is just a small amount of things which should be avoided while going for website promotion. There is a vast bunch of things which needs to be avoided while promoting a website.

Member Avatar for elum.chaitu

Yes CygnetInfo, these are the basic mistakes we don't do and their are lot of. here we have to share those mistakes we never do.

Member Avatar for qlipboard

Agree, search engine can easily detect and Nullify their affects.

Member Avatar for marshal_ramdev

thanks for this usefull post though never tried overflow of any of them :D

Member Avatar for redesignunit

Good tips sharing here thanks

Member Avatar for jamesrayenz

I recommend you to increase your page rank, but you automatically link farms or link exchange programs or sites should not join the network. Search engines will penalize you use technology. It is better to start legal ways link exchange and link exchange sites in class quality start. If you exchange links with unrelated class starts, which affect your search engine rankings and could be penalized by search engines.

Member Avatar for sbglobal

Agree, search engine can easily detect and Nullify their affects.

Member Avatar for bloguncle

I am website owner and what is sid is the absolute fact.
bloguncle

Member Avatar for joelchrist

Thanks for noting down the mistakes, Hopefully it will helpful for me to reduce myself from my mistakes.

Member Avatar for uktelsysco

Do not rely on free web site hosts. They are great if your ISP doesn't offer you space and you want to create a modest homepage just to show you're on the Net, but if you're planning to build a more serious site, I'd say a domain name and a paid host is almost a must. Domains and hosting space are cheap nowadays and they are well worth the money spent on them. First of all, good paid hosts are faster and more reliable than free hosts. Second, a domain name gives your site some authority - it shows you're serious and your site is going to stay around for awhile. This is extremely important if you're trying to sell something, because you'll need to make your visitors feel comfortable to send their money to you.

Member Avatar for happygeek

Thread now closed as it has become a spam trap

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