Member Avatar for moin123

i have a website want to use pay per click in it!! how to do it??

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  • Latest Post Latest Post by stephen186

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There are two different things people mean by "use PPC" — host paid ads on your site to earn money, or buy paid traffic to send visitors to your site. As asked, pick which you want before you proceed: monetization (AdSense and other networks) or advertising (Google Ads / Microsoft Advertising) — the setup and priorities are different.

If the goal is to monetize your existing traffic, apply for a publisher network (for many sites that is AdSense). Make sure the site meets the network’s program policies, use responsive ad units, place ads where they are visible but not deceptive, and monitor eCPM/CTR by page. Protect against invalid activity (do not click your own ads) and consider alternatives (other ad networks or direct sponsorships) if revenue is low. See AdSense Help for policies and setup: .

If the goal is to buy traffic, start by defining a conversion (sale, signup, lead). Use keyword research and tightly themed ad groups, write copy that matches the landing page, add ad extensions, set conversion tracking, and link Google Ads to Analytics so you can measure ROI. Start with a small budget, use negatives to cut irrelevant clicks, and test landing pages and bids for at least a couple of weeks before scaling. Official docs and tools live at and .

A correction to : simply having AdSense on a landing page does not by itself "cut your quality score." Quality Score is driven by expected CTR, ad relevance, and landing page experience; a poor landing page or policy violations will hurt performance. As implied, PPC is flexible — but measure conversions, instrument tracking, run small controlled tests, and optimize based on cost per conversion, not raw clicks.

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Member Avatar for foxhead

When you say "in it" im assuming you want to use Adsense to generate some revenue or do you want to use Adwords to generate traffic?!

Member Avatar for Wasser

PPC ads can immediately generate visibility for your website by getting you placed on SERPs of the desired keywords. Distinctively, PPC advertising is:

* Definite
* Flexible
* Low Risk

Member Avatar for Wasser

PPC ads can immediately generate visibility for your website by getting you placed on SERPs of the desired keywords. Distinctively, PPC advertising is:

* Definite
* Flexible
* Low Risk

Member Avatar for stephen186

If you have adsense in your website....google adwords is going to cut your quality score so make sure you remove adsense before using adwords..
Also clear your goals before using PPC.

Traffic should not be the main goal. You should have some serious revenue options...

Member Avatar for stephen186

If you have adsense in your website....google adwords is going to cut your quality score so make sure you remove adsense before using adwords..
Also clear your goals before using PPC.

Traffic should not be the main goal. You should have some serious revenue options...

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