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check my website <plug snipped> everthng is ok with . good keyword ranking sale is proper but ots alexa rank is incraesing day by day . i can'tunderstaand whats going with it

Edited by Dani because: Plug snipped per forum policy
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Short answer: “Alexa rank increasing” usually meant the numeric rank was getting worse (higher numbers are worse). Historically Alexa’s Global Rank was a relative, panel‑based metric that combined daily unique Alexa users (“reach”) and pageviews averaged across a three‑month rolling window, so small sample shifts, competitors’ gains, or a drop in pageviews per visitor could move the number even when on‑site sales or keyword positions looked steady. (rankwatch.com)

Context and why the thread shows mixed opinions: Alexa’s data came from a limited panel (browser extensions and opt‑in site scripts), so it was noisy, biased toward certain user sets, and could be gamed — which is why posters like and reported odd swings and why ’s comparison to PageRank is misleading (PageRank is link‑authority, Alexa was traffic). Also note Alexa.com was retired on May 1, 2022, so that rank is no longer an up‑to‑date industry metric. (en.wikipedia.org)

Practical troubleshooting (apply these in order):

  • Confirm what “increasing” means: a bigger Alexa number (worse) vs. an improving position (smaller). (ranktracker.com)
  • Use analytics/server logs as ground truth (Google Analytics/GA4 or raw access logs) and compare the same 3‑month window Alexa used. (victorious.com)
  • Check pageviews per visitor and landing‑page trends (drops here hit Alexa harder than raw sessions). (rankwatch.com)
  • Compare competitors with modern tools (SimilarWeb, Semrush, Ahrefs) rather than relying on Alexa. (knowledge.rankingcoach.com)

Quick log command to spot your top pages (replace path as needed):

awk '{print $7}' /var/log/nginx/access.log | grep -vE '\.(css|js|png|jpg|ico)$' | sort | uniq -c | sort -nr | head -20

Caution: interpret Alexa historically as a noisy, relative indicator. For business decisions, rely on site analytics and search visibility metrics from current tools rather than Alexa alone. (rankwatch.com)

Recommended Answers

All 9 Replies

Member Avatar for prince kapoor

U might be doing some SEO on it,anyways its good for your site

Member Avatar for oclane

Alexa is the tracker of how much traffic is there in your site. But if your sites Alexa is increasing, well that's not good at all. Alexa's Ranking are opposed to what Page Rank (PR) is. Having a high PR defines that your site has lots of backlinks and google appreciates it. But having a high Alexa defines low traffic in your site. The lower the Alexa, the better traffic for your site...

Member Avatar for Dani

I don't put any faith in Alexa. My rank increases when my traffic remains constant, and my rank decreases when my traffic goes up.

Member Avatar for LoginBD

Alexa gives a ranking on the basis of 3 month average visitors...on the other hand Alexa Ranking depends on two factors 1. number of visitor 2. number of pages visited by those visitor of that site...

Member Avatar for Cyberdesignz

I don't put any faith in Alexa. My rank increases when my traffic remains constant, and my rank decreases when my traffic goes up.

Some times this kind of behavior happens with my sit.

Member Avatar for AJKpeter

I think that alexa rank is useless its shows just traffic to your site, but we are bothering about targeted traffic, not all

Member Avatar for indiarajasthan

Alexa ranking depends on traffic of and age.Your are incresing your site tarffic so it is incresing

Member Avatar for tamimadam

I don't put any faith in Alexa. My rank increases when my traffic remains constant, and my rank decreases when my traffic goes up.

it is very funny of alexa ranking! I don't believe it! :)

Member Avatar for RykeTech

I also put VERY little faith in Alexa's ranking to any of my sites, and for the exact reasons Dani outlined.

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