my business Doing good in .com domain but not good in .in domain what are the necessary steps for improving websites ranking in Google.co.in

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Building on suggestions from , , and , the next set of steps focuses on site-level signals and on‑page signals that help a country-specific domain (the .in site) win locally without repeating the basic directory/backlink advice already raised in the thread.

Start with clear URL-level locale signals. Use rel="alternate" hreflang annotations (or hreflang entries in an XML sitemap) so Google knows which pages are the India variant and which are global. Use canonical tags to avoid duplicate‑content confusion between .com and .in. Example (place on every paired page):

<link rel="alternate" href="" hreflang="en-IN" />
<link rel="alternate" href="" hreflang="en" />
<link rel="alternate" href="" hreflang="x-default" />

This is the recommended approach for multi‑regional sites. (developers.google.com)

Add machine-readable local signals with LocalBusiness schema (JSON‑LD) on each location/contact page. Include a properly formatted Indian PostalAddress, country = "IN", and a +91 telephone number; validate with the Rich Results Test and monitor the Search Console reports. A correct LocalBusiness payload improves how search engines understand the location and contact details. (developers.google.com)

Make NAP hygiene and review policy a project: ensure the exact business name, address and phone format are consistent on high‑value citations, listings and the website footer; verify the official Business Profile and keep categories, hours and photos current. Capture review content from real customers and avoid any self‑serving review markup that violates Google’s review guidelines. These signals matter for local prominence and trust. (brightlocal.com)

Produce India‑specific pages (localized language/currency/examples, local testimonials, case studies and FAQ), surface them in internal linking, and treat the .in site as a distinct experience rather than a mirror. Expect measurable local improvements on a 3–6 month cadence as citations, content and profile signals accumulate; use Search Console and Business Profile performance reports to track progress. (seologist.com)

Checklist to act on now: implement hreflang, add LocalBusiness JSON‑LD, audit/fix NAP across top local sites, verify Business Profile completeness, and publish localized landing pages with India‑specific details.

Recommended Answers

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Register your .in domain with Google webmaster tools, and there is a section there to geotarget India. The thing is, it shouldn't be necessary because Google has already expressed that country-specific domains such as .in are already targeted to their individual countries. But it can't hurt.

It might also help to cross-link between your two sites, if you're not doing that already. I suppose that each domain would need its own individual set of backlinks, as well.

yes you can target geographically.Also you should try to submit your business in Google local listing and local Indian search engines or directories. If you ll try this method you ll really get your website in .in too.

If you are trying to Target any GEO, then make sure that you build enough backlinks from that particular GEO. For getting more local backlinks search for directory, local search engines, local web sites for link exchange and so on.

Local classifieds will also help to rank for particular geographic area.

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