Can you tell me that which points I have to consider while doing competitor site analysis? How I can do effective competitor website analysis?
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Maybe you can start with
1. Analyze their coding and internal/external (inbound/outbound) linking.
2. Analyze on-site SEO paying particular attention to their content. Are they white hat, black hat, grey hat?
3. How many web pages are linked internally (size of web site)?
4. How old is the site?
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