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What to do in on-page if a website has been given to you without doing any single seo process on it? How to handle a website by doing only on-page SEO?

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  • Latest Post Latest Post by siyajoshi

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If a site arrives with no prior SEO work, treat on‑page as a staged project rather than a list of quick edits. First, get a reliable picture of what Google already sees: run a full crawl and connect Search Console + Analytics so you can identify indexability, coverage errors, redirects and any pages accidentally blocked by robots or noindex. These are blockers — fix them before polishing copy. (developers.google.com)

Use data to choose where to focus. Pull the Performance report to find pages/queries with high impressions but low CTR and pick those for title/snippet and content improvements; those are the highest-leverage wins. Add structured data on pages where it fits to earn richer SERP features, and consolidate thin or duplicate content by choosing a canonical URL (or using redirects) so your signals aren’t split across many small pages. This builds on ’s checklist and the analytics advice from but moves the work toward measurable priorities. ()

Page experience is part of on‑page now. Measure and improve Core Web Vitals (loading, interactivity, visual stability) where they are poor — that reduces friction for users and supports other on‑page gains. ’s note on load time is on point: focus on the metrics that matter and validate improvements with real‑user data. (web.dev)

Quick, practical checklist to act on in the first 1–2 weeks:

  • Connect Search Console + Analytics and run a site crawl.
  • Identify top 10 high‑impression, low‑CTR pages and plan title/snippet tests.
  • Pick 2–3 pages for structured data and validation.
  • Consolidate or canonicalize thin/duplicate pages; map redirects for any URL changes.
  • Triage Core Web Vitals issues and schedule fixes.

Don’t make frequent, unfocused edits (for example changing every meta tag monthly). Use controlled tests, keep a change log, and give each test several weeks of data before judging impact.

Recommended Answers

All 23 Replies

Member Avatar for canadafred

What to do in on-page if a website has been given to you without doing any single seo process on it? How to handle a website by doing only on-page SEO?

Here's a list of on-site / on-page SEO activities:

Rewrite Web Page Title Tag
Rewrite Meta Description Tag
Rewrite Meta Keywords Tag
Correct Erroneous Code
Rename Images
Rename Web Pages
Rewrite Image Attributes
Rewrite Headings Tags
Emphasize Keyphrases by Optimizing Copy
Correct Spelling and Grammar
Fix Internal Linking Structure
Correct Navigational Issues
Develop User-Friendliness
Create Search Engine robot.txt file
Create Site Map
Deploy XML Sitemaps
Assess Web Hosting Issues

Edited by canadafred because: n/a
Member Avatar for sophia123789

Following thing you should be focusing while on page optimization
Great Web analysis
Keyword Search
Meta Tag Optimization
Loading Time optimization
Web Content/ Keyword density
Strong Internal Linking

Member Avatar for stephanwally

make the meta title ,meta keywords ,meta description to the point and change it every month

Member Avatar for saqib7

If you have strong on site and good content for user so don't worry about the old methods of getting backlinks.Just pay attention to on site and make a good use of social media site to drive a traffic

Member Avatar for sheena2012

What to do in on-page if a website has been given to you without doing any single seo process on it? How to handle a website by doing only on-page SEO?

You can start by analyzing the number of keywords they have and what keywords they need to promote the website.

Then you check the header and the meta tags. these are used in order for google bots to follow your links and keyword.

Member Avatar for brianwaugh90

You need to do the complete analysis of your website. Then frame Meta Tags, optimize the content, optimize the image tags, resolve the webmaster errors.

Member Avatar for atomitservices

What to do in on-page if a website has been given to you without doing any single seo process on it? How to handle a website by doing only on-page SEO?

On Page SEO:
Keyword Research
URL Structure
Meta Tag Creation
Content Optimization
H1 Tag
Image Optimization
Navigation
Footer Links
Internal Linking
Sitemap generation

Member Avatar for tcindia123

Content is the king of SEO. Update fresh and unique content twice or thrice a week.

Member Avatar for nichetech

Website analysis and keywords research plays a vital role in on-site optimization.

Member Avatar for atomitservices

What to do in on-page if a website has been given to you without doing any single seo process on it? How to handle a website by doing only on-page SEO?

I will follow following steps:

  • Keyword Research & Analysis
  • URL Structure (Putting Target Keywords in URLs)
  • Meta tags
  • Content Optimize
  • Keyword Placing in important tags like H1
  • Internal Linking
  • Navigation
Member Avatar for elitebag

The content and keywords are very important to promote on-page SEO .

Member Avatar for simplyelegant

analysis website
create title meta description
content analysis
image analysis
check all set up
and other ways check

Member Avatar for sandeepsherawat

Hi friends,

Before going to start the ON page SEO we submit your site in the google analytics and webmaster. With the help of them we can see that how many number of visiter comes on our site, We can also fine errors. After that we start the on page seo for our site.

Edited by Ezzaral because: link spam
Member Avatar for JaredG Ballweg

WE must focus on these steps ...

Great Web analysis
Keyword Search
Meta Tag Optimization
Loading Time optimization
Web Content/ Keyword density
Strong Internal Linking

Member Avatar for willson1

Make the meta title accorate then you can get the , good results as well

Member Avatar for poly11

both are effective for the keywords optimization..............20% on-page and 80% off page....

Member Avatar for seoshub

As per website, do keyword search analysis and off page optimization to promote the website.

Member Avatar for stella.zoee

Canadafred is a great man his information is so interesting and new for me keep it up Canadafred and thanks for sharing you all.

Member Avatar for barbra_999

Image optimization
Navigation
content optimaization,
keyword optimaization,
meta description,
url structure are the some of the effective off page otimization techniques.

Member Avatar for android45

According to me unique content with keyword related to your business, meta tag, meta description & title tag are the most important on onpage optimization.

Member Avatar for sheikhali449

hhmmm optimization contains very much research of keywords tital tag descriptions and all that...

Member Avatar for sheikhali449

meta description
Navigation

and others....

Member Avatar for siyajoshi

Hello..
a)Keyword analysis spend most of the time on it because your ranking depend on your keywords.Check Competition,Global and monthly search of the keywords.Then choose best one for you.
b)Make your meta tags(title,meta description and meta keywords)
c)use keywords in Header tags(h1,h2..)
d)Make your content donot use keyword stuffing,content should be genuine and not be copied form any where else.
e)optimize your image(using ALT tag)
f)make a sitemap and robots.txt of your site.
g)donot put heavy java scripts and use flash only where it is needed.
h)donot use frames in your site.
Thnx...:)

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