I just read a story that the Wall Street Journal is looking into setting up a Linkedin-type social network to compete with Linkedin. They did try to set up an on-line community in 2008 but it has failed miserably. This time could be different. Their initial attempt to set-up an online community was a half-hearted attempt to grab a piece of the social networking explosion. It was originally intended for their subscribers only. However, as NewsCorp owns the WSJ and they are not ones to accept a failure and walk away, I think they will build a robust community that will be able to offer some content that Linkedin cannot. What do you think and would you participate if it is comparable to Linkedin?
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Thaks for brining this one up for discussion. I personally have given WSJ online community a try a few times and each time, it did not retain me for the long term. Why? Reasons were:
1. I forgot I even had it.
2. When I did get a reminder - …
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