I have been at so many internet marketing events where every other person is a social media consultant. So I ask, "If you hired a social media consultant, what factors or qualities are you looking for?"
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Someone who can understand my product or service and be creative enough to come up with unique ways to spread buzz about it and make it viral ... and then actually execute those ideas with positive results. Or at least (in the hiring process), see an existing portfolio where such …
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