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Is anyone going to AD:TECH NYC next week? I'll be there and would love to meet up!

www.ad-tech.com

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Practical conference primer for AD:TECH NYC attendees — short, tactical items that add value beyond the casual “who’s going?” posts from and .

  • Decide 2–3 concrete goals (examples: find one monetization partner, learn a measurement tool, meet recruiters).
  • Flag three sessions or speakers that directly map to those goals.
  • Prepare a 20–30 second site pitch and one-line value statement (traffic, main audience, what problem the site solves).
  • Pack essentials: 20 business cards, charger, notebook, a one-page stats/portfolio sheet for quick handouts.

On-site tactics that actually create momentum: arrive a little early to sessions to ask a focused question (speakers remember that). At booths, lead with a problem statement, ask for recent campaign results or case studies rather than a demo script, and agree a single next step before leaving (sample: “Send one case study and a 15-minute follow-up.”). Trade cards and jot one sentence on the back so follow-ups are personal. Skip long vendor pitches unless they show metrics that match your goals.

Follow-up and student-specific tips: send a short, personalized note within 48 hours referencing the exact session or detail from the conversation, and propose a single clear next action. Students should mention availability for internships/short projects and bring a one-page resume or portfolio. Keep a simple spreadsheet for leads (name, company, where met, agreed next step, follow-up date) so contacts convert into real opportunities.

Given ’s student status and the site success noticed, focus time on practical panels (monetization, partnerships, measurement) and on building three meaningful post-event relationships rather than collecting every business card.

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No one? :( I'll be leaving tomorrow ...

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Have a great time! I'm not going to this one. I'm saving myself for WebMasterWorld the following week. ;-)

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That sounds cool. I'm a New York girl - and I'm in college - so it makes more sense for me to go to the NYC one, at least until I graduate.

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You are still in college and already have a huge high traffic site like this? Kudos! I am very impressed!

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Thanks Linda! I was actually specifically told last night to say hi to you! :)

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