Member Avatar for GordonUK

Hi everyone,

I am a newbie with all of this and I just wanted to know the best way of getting paid banner advertisements on my website? Are there companies that specialise in getting paid banner advertisements for your website? And which ones are the best ones to work with?

Or are there other more lucrative ways of getting paid banner advertisements?

Does anyone also know how much traffic in terms of visitors and page views would generate £2,000 in banner advertisement revenue per month?

Many thanks,
Gordon

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Short primer and realistic expectations: banner income comes from audience value (where visitors come from, engagement, viewability) and from the RPM/CPM earned per 1,000 pageviews — not just raw visitor counts. As and observed, the same traffic can produce very different revenue depending on niche and geography; affiliate links or sponsored placements (mentioned by ) often out-earn generic banners on smaller sites.

Simple math to estimate the £2,000 target: revenue = (pageviews / 1,000) * RPM. So, for example,

  • RPM = £1 → ~2,000,000 pageviews/month.
  • RPM = £5 → ~400,000 pageviews/month.
  • RPM = £15 → ~133,333 pageviews/month.
    RPM differs from CPM per slot because a page can show multiple ads and because fill/viewability matter; treat these as conservative planning figures.

Practical path for a beginner: start with Google AdSense (basic eligibility and site checks are documented by Google) and instrument the site with correct Google Analytics and a privacy/cookie solution to demonstrate real traffic. When traffic and audience quality increase, consider optimization/managed partners: Ezoic’s Access Now helps very small sites get programmatic optimization, Mediavine focuses on sites with ~50k monthly sessions, and Raptive (formerly AdThrive) now accepts smaller tiered publishers around the 25k pageview mark for certain programs. For direct-sold banner space and sponsorships, marketplaces such as BuySellAds can be a good fit for niche audiences where advertisers will pay set rates. ()

Final, practical notes: combine channels (display + affiliates + sponsored content) rather than relying on a single ad network; monitor RPM/EPMV in analytics and test placements for viewability; verify payment terms and reputation before integrating a new network (some older networks have closed abruptly in the past). The thread suggestions from , and point toward a mix of networks — that is sensible, but prioritise long-term partners with transparent reporting and clear payout policies. (en.wikipedia.org)

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Member Avatar for JorgeM

If you are just learning about placing ads on your site, you'll find several options. Partnering with Google and setup in an Adsense account and integrating the banners on your pages is very easy. Te part that is not so easy is generating revenue. For the revenue that you are expecting, it depends on the number of visitors and how many ads get clicked on. I would say you would need more than a million visitors per month. There is no formula that you can use to predict this.

Edited by JorgeM
Member Avatar for Dani

AdSense is the best place to start because, firstly, they tap into a lot of other ad networks, and secondly, they are pretty good about filling 100% of the impressions you have, meaning that you can work with JUST them and be fine.

CPM rates (cost per thousand ad impressions) varies based on niche, but can vary anywhere from about $0.25 CPM up to $50 CPM. Expect to be towards the lower end of that spectrum. Then again, I don't know your site's niche and every category is widely different.

At an average CPM rate of $2, you'd need about 2 million ad views in order to make $4,000. On the other hand, at an average CPM rate of $10, you'd only need about 400,000 ad views.

Member Avatar for doodalf

Do a search for "Affiliate marketing" too. I have found this area to be much more lucrative than Adsense.

Member Avatar for sheikhali449

I don't think so Affiliate marketing is more lucrative than Adsense..

Member Avatar for ellena980

If not want adsence ads then try for buysellads.

Member Avatar for RH-Calvin

Check Adsense, Linkworth, clicksor, chitika, buysellads and many more such companies are there from where you can place paid Banner Ads.

Member Avatar for KevinVernon

You can use adsense and other websites , which will help you to get paid banners to your website.
there are many other websites you can try which RH-Calvin mentioned above.

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