Topics by InsightsDigital

What is the best way to learn about affiliate marketing for a newbie? Can you please recommend resources. Thanks!

Just today, I received a message from a rep from an online research community. I wonder if anyone on this board would actually use such services for their business, especially if it was a small business.

Hi There are many web analytics tools available, both free and fee based. Though Google Analytics had a big share of the free web analytics tools, Yahoo Analytics is gaining market share due to the software's robust analytical offerings. Have you used Yahoo Analytics and if you switched over from …

Social media can be accessibile on most mobile devices nowadays. Which applications do you have on your mobile to monitor your online community? I know I have Facebook on my Blackberry but not on my iTouch. What do you have?

Reading from another forum on this community, many bloggers disclosed their PageRank to be within the 0-2 range. Even for a blog I have that has not been updated often, the PageRank is 2. What is your blog's PageRank? Is it a business or personal blog?

Hi Many businesses have created free iphone apps to plug their businesses. Now that the Palm Pre is in business and is predicted to gain market share, I wonder if businesses will add "creating a mobile app" as part of their marketing strategy. What do you think?

Microblogging has allowed businesses to announce special deals, contests, and valuable information to their Followers. Microblogging may require time and resources. To monitor tweets and followers, there is TweetDeck and Seesmic, available on iPhone and on desktop version. What is your strategy to monitor tweets? What is your frequency?

Just remember that the two major search engines have only been on the scene less than 15 years or so, but the web was already populated with many sites. Thus, have you promoted your business before "social media 2.0" became a commonplace practice on online marketing? If so, which tactics …

Fortune Magazine mentioned that Facebook has more US visitors than Myspace. Many businesses create some kind of Facebook presence but what about creating a Myspace presence? Do you advertise on Myspace?

As you might all know, Facebook now allows for custom url for personal accounts. At the end of this month, Facebook will allow custom url for "Pages". If you are a business who has a Facebook Page, it would be beneficial to create a page for promoting your business. What …

Hi Many businesses have created a Facebook group or a Facebook Page. There are differences between the two and unless a business is music related, a myspace identity is not created for the business. I personally recommend creatinga Facebook Page rather than a Group. What have been your experiences about …

On the White House Blog today, it welcomed the public's comments about the "Federal Cookie Policy". [URL="http://www.whitehouse.gov/omb/memoranda/m00-13.html"]http://www.whitehouse.gov/omb/memoranda/m00-13.html[/URL] The majority of websites have cookies which enables websites to collect tracking data and analytics. For online business, cookies are necessary. It makes you wonder if there will be a federal rule on …

As part of developing a marketing plan, it is important to consider the SEO tactics employed by the competitors. So how has using SEO keyword research about your competitors helped your business?

Hi Many tout social media as a part of marketing strategy, my question for you is whether it has been an afterthought or has it been fully integrated to your marketing strategy? There is a difference between, "oh, lets put create a twitter account and see who follows us" to …

Hi Many people tout using social media to market your business, but I hardly read any posts about measuring social media and tying it up with return on investment (ROI) through metrics and analytics. As I am compiling a list of social media tools, I wonder which metrics really matter …