By the way, Coconut Monkey, I dug down through some of the links on ATi's site and actually found mention of the 9600SE a bit deeper down. The site clearly demonstrates that the processors themselves for all the 9600 products are the same, and the only differences between the various standards are the speeds at which the processor and video memory are clocked, and the size of the memory interface implemenrted on the card, as can be seen on this comparison chart:
Ahh, so it is an actual chip created by them.
I wonder why they don't mention it in the main product area.....*nudge nudge*, *wink wink*