[consumer] Forum Topics

When participants of a recent study were asked to share sensitive information on two different online surveys -- one designed to look unprofessional and the other backed by a major university -- the participants were more likely to share private information on the unprofessional-looking site.[ATTACH]16892[/ATTACH]Researchers from Carnegie Mellon released yesterday …

On the 11th September a customer of the [URL="http://www.pcworld.co.uk"]PC World[/URL] computer superstore in Colliers Wood, London took his laptop back for an under warranty repair. The computer was only a few months old, and a crack had appeared near the left hinge which is indicative of an internal joint failing. …

When you are dealing with a populations as large as China's, even when you take into consideration that three quarters of the population doesn't have internet access, you are still talking about a very large number of those who do. So it's no surprise that Google, Microsoft and Yahoo! want …

When a complaining consumer starts topping the Google search rankings for your company, perhaps it is time to start taking them seriously? Who says that blogging is a waste of time? Not me, but then I've been blogging for a while now, admittedly in a professional capacity as a technology …

Speaking about consumer search [URL="http://blogs.wsj.com/digits/2009/06/18/ballmer-we-should-have-built-search-sooner/"]last week[/URL], Steve Ballmer said he now regrets that Microsoft quote "didn't start earlier" unquote. But it seems to me that Microsoft has been all in for a long time and they just haven't been very successful at consumer search. It wasn't so much they gave …

Historically, here in the UK at least, the electronic and gadget online marketplace has ruled the roost when it comes to consumer spending. However, according to one new survey, now it is milk and bread that are selling the most. Statistics from the largest discount voucher code website in the …

According to reports the most serious forthcoming threats to IT security will be revealed during the Gartner Security Summit in Washington this coming week, and it looms like the consumerization of IT will be right there front of stage. Something that Gartner research fellow, John Pascatore, describes as the Gen …

There's an old saying in marketing that the consumer always gets what he or she wants. That's likely never been more true than with today's cell phones, where users are clamoring for more than just songs downloads, video, GPS, systems, and, increasingly, voice mail technologies. Voice mail? Did he just …

Corporate marketers are paid to think five years ahead of the curve. Like hockey great Wayne Gretzky, who once said that he didn't skate to to where the puck is, but "where it would be", today's marketers have to know where the consumer marketplace is going, not where it is …