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Can we select specific location while setting PPC campaign?

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  • Latest Post Latest Post by jpspiderman

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Short update for this older thread: yes — modern PPC platforms let campaigns target very specific places (countries, regions, cities, postal codes, radius/proximity and location groups such as business locations or places of interest). The original confirmation from and was correct, and the product formerly called Google AdWords is now Google Ads with the same (and expanded) geo tools. Location targeting is signal-based and not perfectly exact; very small targets can fail to serve for privacy/coverage reasons. ()

Practical settings and a quick workflow: set campaign → Settings → Locations → Location options (advanced). The default Target is “Presence or interest” (broader); switch to “Presence” to restrict delivery to users physically in the area. Radius (proximity) targets require minimum sizes (privacy thresholds) and can be combined with exclusions and location bid adjustments. For multi-location accounts, bulk-add tools accept large lists so campaigns can be updated quickly. Also layer demographics/audiences (ages/interests) where appropriate, as noted by , but keep geo settings and audience layers distinct when diagnosing performance. ()

Notes about other engines and quirks: Microsoft Advertising (Bing) supports similar controls (countries, states, cities, postal codes, radius) but will convert unsupported postal codes into radius targets and sometimes shows imperfect map boundaries. The “people in your targeted locations” vs “people searching for or viewing pages about” option exists there as well — use the stricter choice when local-only delivery is required. (learn.microsoft.com)

Troubleshooting checklist (fast): check the User Location / Location reports to find wasted spend; flip Target from “Presence or interest” to “Presence” if out-of-area clicks appear; use Ad Preview to verify visibility; exclude persistent problem ZIPs/countries; and remember Smart Bidding still uses location signals when optimizing bids. These steps fix most common geo-targeting surprises on both Google and Microsoft platforms. ()

Recommended Answers

All 11 Replies

Member Avatar for Rakesh456

Yes, you can select specific location while setting PPC campaign. When you fill the form for setting campaign using google adwords we can select specific location.

Member Avatar for kazoone

Which advertising company are you working with?

Member Avatar for markharris

Yes you can set specific location,

Member Avatar for jeniffer09

I worked with Galore Technology as a PPC Expert. You can set specific location in PPC.

Edited by jeniffer09
Member Avatar for narenfomax

Yes you can set locations. Also you can narrow your campaign reach by ages, interest.

Member Avatar for jobtardis

Yeah sure, set with geographic locations to your ads are running.

Member Avatar for jobtardisportal

In google adwords there is an option to set your geographical area/location for your campaigns.

Member Avatar for jobtardisportal

check with that please

Edited by jobtardisportal
Member Avatar for alion

Of course. With ppc you can get higly targeted visitors. But i thinbk that many webmasters doing things wronbg way. You can first researching everything you need to knowe about your product you wilčl promote, then you can select and target almost anything. I urge to you, to read some start with ppc guide. You can find few best ones on google search or warrior forum to.

Member Avatar for James_28

Yes, we can set specific location

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