Which feature is updated in Google Adwords?

All we know of is a small update to Adwords in the last couple of months. All they did was update dynamic site links on PPC ads. So underneath the Ad Copy there is was originally a link to your website, instead of being "ABC travel agency" it might say something like "Book a trip to New York using ABC travel agency" as it puts it into the context of the search. Some of these dynamic site links may be Call to Action but that won't always be the case depending on the context of the search.

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