For an e-commerce site, it is important to monitor conversion rates and optimizing it. So what other metrics do you assess/monitor on your website to help increase sales? I found this very interesting slides stating this:

So have you used web analytics to increase your sales?

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Yes, google analyse is very useful for us, we can know which one is the we should enhance.And where we could upswing.

Good to measure the value of “upper funnel” keywords.

I think Google Analytics play vital role in web promotion.

I too prefer Google Analytics for my website analytics.

Google Analytics is very helpful for us to do this job.

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