I actually prefer behavioral targeting if it helps me make a more informed buying decision. What about you?

I may be biased, but I agree. I prefer behavioral targeting. I'm going to see ads whether I like it or not (unless I install ad-blocking software).

I might as well see ads that are as relevant as possible to me and may even include promotional discounts for products that I'm interested in. It's better than constantly seeing ads for weight loss products.

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