I am in a fix . One of my friends has been in the wildlife conservation field . He has made a site for himself and approached me for marketing plans for his website . The best I could tell him was to diversify content and get a referal program running beside standard SEO techniques.
He wants a break even in about a year . Please could anyone help with this problem of mine .
I dont think wildlife will have a great search count too :eek:
So your advice is indeed required for this .
Please help !!!
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Jump to Post1. Submit to directories. Get more incoming links and do on-page optimization. Now this is the SEO thing which I am not terribly good at.
2. How about some public relations? Media mentions help.
3. Do some viral marketing. Spread info about wildlife with branded eBooks, pics etc.
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Jump to PostTarget your advertising. Use Google AdWords or other pay per click models that are highly targeted.
Jump to Posthmmm .. I can give you further information about the site . They indeed sell ebooks and research pics and they have high placed reference sites also .
The problem is the revenue generation . I am afraid that the subject being not so interesting may not draw appreciable traffic …
Jump to PostPlease correct me, I think Adword is effective with big advertising budget.
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