Member Avatar for mattyd

(Mods/Admin: Please move if in wrong area. Thank you)

I am interested in hosting ads on my site, but I have no idea where to begin.

Simply put, I want this to be a selective, semi-targeted process; Companies such as RackSpace, for example.

I would not accept just anything on my site.

Any hints, links or advice would be greatly apreciated.

Thank you in advance!

Matthew

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For 's selective goal, and building on and 's point about using social channels plus 's note about publisher-side sales channels, a compact, practical plan follows. The priority is making the site simple to evaluate for advertisers: clean audience data, a short ad policy, and a one‑page media kit that proves relevance and engagement.

Start with the numbers: monthly uniques and pageviews, top-performing pages, device and geography splits, newsletter size, and average time on page. Map available inventory (hero/above‑the‑fold, in‑content, sidebar, newsletter) and estimate impressions per slot. Define allowed/blocked ad categories and creative requirements. Pick pricing types (flat monthly, CPM, CPC, sponsorship) and sanity‑check offers with CPM = (price / impressions) * 1000.

To attract RackSpace‑style advertisers, lead with audience fit and a low‑risk pilot: a tracked landing page or co‑branded webinar that demonstrates lead quality. Offer consultative packages (sponsored content, webinar, newsletter sponsorship) rather than only standard banners. Identify marketing/partnership contacts and include a clear value proposition and proof points in the pitch.

Operational controls keep the inventory selective. Require creative approval and specs, set frequency caps, keep a short blacklist, and serve direct deals via an ad manager or manual placements so unwanted creatives never go live. Provide monthly reporting (impressions, clicks, CTR, leads) and use a concise contract that covers delivery, payment, and termination.

Expect smaller advertisers first; good performance and transparent metrics attract larger brands. Protect UX and page speed by limiting ad density. With a concise media kit, strict ad policy, and measurable pilots, selective advertising can scale into reliable, brand‑safe revenue.

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Member Avatar for Amol555

Hello,
promote your business through social media sites. you will get respnses and leads.
thanks

Member Avatar for Manish02

Hello sir,
amol555 you are right social media optimization is best option for him.

Member Avatar for Dani

The easiest way to get started with ads is to sign up with Google AdSense. The ads are pretty high quality, but you don't get to hand pick them.

If you want to hand pick them, and you're just starting out, I highly recommend signing up with http://www.buysellads.com ... Basically they're a broker service that connects publishers with advertisers. Keep in mind you're not going to get advertisers like Rackspace right off the bat. You'll probably get small businesses that want to give you a shot. If your site performs well for them, they'll spend more money with you.

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