Member Avatar for ashim24810

What is (SMM) social media marketing.Specially I want to know about Facebook marketing.Please I want to know advance level FB marketing.Thanks Ashim Chiran

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For — advanced Facebook marketing is a measurement-first craft, not just posting or boosting. Building on the basics from , the audience tips from , and ’s learning advice, here is a compact, practical playbook you can apply and iterate.

Start with a measurement plan: pick 2–3 business KPIs (example: CPA, ROAS, LTV), map the funnel stages (awareness → consideration → conversion → retention), and tie each campaign to a clear KPI. Implement browser + server-side tracking and verify events (page view, view content, add to cart, purchase). Name campaigns/adsets consistently so results are traceable.

Audience and creative tactics: build segmented custom audiences (high‑value customers, recent site visitors, video engagers) and create lookalikes from your top LTV customers. Use dynamic product ads for catalogs and sequential retargeting (video viewers → product viewers → cart abandoners). Treat creative as the main lever: test one variable at a time (audience vs creative vs placement), run short A/Bs with enough traffic, and measure on business outcomes—not just CTR.

Troubleshooting and scaling: if conversions are low, check pixel/event firing, landing-page speed, offer mismatch, and mobile UX. If CPM/frequency climbs, refresh creative or broaden targeting. Before big spend increases, run holdout/incrementality tests so you know the true lift. Finally, respect privacy and consent, fold offline/LTV data into reporting, and optimize for long‑term customer value rather than short-term last-clicks.

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Member Avatar for WebOutGateway

Social Media Marketing is a process of implementing various social media activities like social sharing of contents, videos, etc., that aims to gain website traffic, communication and branding. Facebook Marketing is one example of Social Media Marketing.

Member Avatar for venkatesh.krishnaa

Just consider the following steps,
1. U need to understand your business first.
2. identify your potential customer.
3. create demographic plan for facebook such as business location, gender
4. create page and run facebook ads.

Member Avatar for JonnyP

You can't just know advanced level FB marketing you will need to learn it, there are a lot of good places around the internet where you can learn about marketing on fb, pick one and stick with it, read a few books about it and you are on the right track.

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