Friend of mine asked me to help out selling his 3 products:
- online poll using the intuitive and easy-to-use admin
- sweepstake snippet (works pretty much the same as poll)
- FB app that alows user to manage sweepstaks via FB login
Now, I'm no marketing genius but I do know he/we need to cover and treat differently promotion, branding and selling. Before you start about search the market and target your audience oddly enough there is one and it's pretty damn narrow + I do not want to spam away every forum I might find as a start and i do not want to spam away my social network contacts with it.
So...need advice on a potential work ahead!? What's your take on this!? Your experience etc. I'd love this to be an open discussion on marketing tactics that others might use as well and I do now there are tricks of trade people are not interested to share but...every little helps even if it's just a nudge in the right direction.
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So who is your target audience? I know you said its narrow but who are they? How does you friend intend to monetize this (monthly subscription, outright sale)? I hope you dont think any of this is negative because its meant to be real and not build you a fairy …
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