Member Avatar for cavendano

I recently launched a pet webspot...pet owners create their pets a site that can be used for multiple purposes..anything from cyber friends to finding another your pet a mate..

although I have advertised the website in pet pages it seems as if my results are sub-par....

anyone care to lend a helping hand...

the website is in my sig its mypetspals

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  • Latest Post Latest Post by bobchrist

Dani AI

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Useful, practical next steps to improve traction for a pet-profile site that build on what , and suggested: prioritize a single measurable outcome (for example, "completed profile"), make that action obvious, and then measure everything that leads to it so traffic quality and spend can be evaluated.

  • Choose one primary conversion and simplify the path to it: single, clear headline that explains the benefit, one CTA, minimal initial fields (email + pet name), and an example profile so visitors immediately see value.
  • Capture and measure key events: signups, profile completions, invites sent, and weekly active pets. Install basic analytics and set those as goals so tests produce actionable data.
  • Improve onboarding UX: ask for a pet photo early (photo-driven profiles convert better), allow finishing details later, and add one-click social logins to reduce friction.
  • Run very small, short experiments before scaling spend: test one creative or audience for 7–14 days and judge by cost per activated user, not raw clicks. As noted, paid channels scale only when the funnel works.
  • Build retention and sharing hooks: a simple referral reward, shareable profile cards, and an automated welcome email series that prompts profile completion.
  • Add safety and trust: visible moderation rules, privacy notes, and a simple report/block flow for meetups or messaging.

Iterate on one change at a time, measure its impact on the chosen KPI, and then double down on the lowest cost per activated user.

Recommended Answers

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Member Avatar for Dani

I would suggest to do link partnerships with other pet related sites. Do banner swaps. Post on forums related to pets with a link in your signature. Get noticed within the online pet community.

Member Avatar for chrisranjana

You forgot google adwords and yahoo sponsored search.

Member Avatar for bobchrist

You can even create your own community of pet lovers through forum/blog/social networking and promote your product.

Member Avatar for Dani

You forgot google adwords and yahoo sponsored search.

Well what I suggested was all free, which is good for getting started.

Member Avatar for bobchrist

I hope Adword and yahoo search both can work, but before that I think he should optimize his site.

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