Hello-..sorry to bother you again, but everyone here seems to know the answers! (And it's all interesting)

If certain search words always bring up a certain site on the top of page 1 with an underscore made of plus marks "++++++++++++++++" under it.....what does that mean?

I thought paid ads came up highlighted, not underscored.

And this particular site is really not very relevant to the search term.

Thanks!

Dani AI

Generated

Short answer: that plus-sign underline is not a Google-paid-ad marker. Paid listings are labeled and separated from organic results; odd characters in the snippet usually come from the page Google indexed or from how the page is encoded. raised the right question, and and were on the right track by suggesting basic checks.

Quick, practical checks (in order)

  • Inspect the raw HTML (view-source in the browser or fetch the page) and search for literal + characters or ASCII decoration. If the characters exist in visible text, Google can and will show them in the snippet.
  • Check for encoding problems (Content-Type charset headers). A charset mismatch can make some characters render oddly when Google extracts text.
  • Verify whether a meta description exists. If not, Google will create a snippet from page text, which may include decorative characters. See how Google generates snippets and when it uses page content: .
  • Repeat the query with different phrasing or the site: operator to see how Google chooses snippets for other queries.

If advising the site owner

  • Remove decorative punctuation from main content and move it into CSS or images so it won’t be indexed as body text.
  • Add a concise meta description and/or use data-nosnippet to block parts you don’t want shown. Guidance is in the Search Central snippets documentation.
  • If the result seems spammy or irrelevant to the query, use the search-result feedback controls to flag it.

These steps let you confirm whether the characters are coming from the page itself or from an extraction/encoding quirk and give site owners practical fixes.

Recommended Answers

All 6 Replies

I've never seen this before. Can you give us an example? What are you searching for and with which search engine?

really...? It's a line made of these: ++++++++++++t.
Here it is

(Is that kind of link legal here?)
Does the DOT.GOV have anything to do with it???

its a bad link -- doesn't work now.

Oooh ... look at the cached version of the guy's site. He actually has +++ signs in his body copy.

Be a part of the DaniWeb community

We're a friendly, industry-focused community of developers, IT pros, digital marketers, and technology enthusiasts meeting, networking, learning, and sharing knowledge.