Google's ranking system does not look favorably towards links exchange. Thus, I strongly recommend you to familiarize yourself with SEO's best practices that can be found on SEMPO and CNET.
Hi I recommend taking a look at the tactics that Chrisitan Carter have used to create a very strong affiliate program for his "Catch Him and Keep Him One" ebook. I love how he used short docs on Scribd to entice visitors to check out his ebook and buy it. He also have other tactics that have been very successful in generating business.
I recommend you to refer to Google's policy about ads. Since you are using Google Group and their space, you may not be able to benefit from profit sharing but do check their TOS.
Well, I use Facebook to keep in touch with people I've met in real life and know. I use Twitter to connect with people who share my same interests, and to get inspiration for new blog entries. So it really depends on the specific network.
Like you, I use these social networks for the same way. I also use LinkedIn to connect with people I worked with and professional contacts.
Hi I strongly advise on reading biographies of top business men like Warren Buffet, Steve Jobs, to name a few. I picked up a great book that had 2-3 page biographies of the top 100 "Movers and Shakers". I also recommend signing up for the Harvard Business Review Journal newsletter. Go to TED. Great site as well.
The owners and moderators of many online communities perform this role. I have done it myself with the few communities I have created throughout the years. It does take time and work. Sometimes its appreciate and sometimes it is not. You got to think of that as well, especially if you are looking for a ROI.
I know that Quantcast has done some changes in the past year since this post was orignally posted. I wonder if any members who use Quantcast noticed any improvements or differences in their quants?
Hi I believe in a combination of online and offline marketing including public relations and advertising. Most importantly, you need to bring awareness and value to your visitors and entice them to sign up in the first place.
Social Media Threat is a legitimate concern, both from a personal and professional manner. I recommend being vigilant and creating alerts with your name/s to keep up with any non-authorized use of your name.
Hi Tap to your niche!! If you have a B-2-B site, tap to those professional social networks, like LinkedIn. Answer questions and include your company's name and url on your profile. Create a page for your company. LinkedIn has a very PR.
