I am seo last 5 month please can you suggest me different between SEO and SEM.
Thanks & regards
The previous reply is nice! I agree with him. Actually SEM depends a lot on SEO. You have to increase your ranking in search engines to achieve target traffic and hence can do good marketing for your site.
I am going to start with SEO, as it is a part of SEM. SEO is the act of optimising the HTML and other content of your website for relevant, targeted key phrases in order to attain higher natural listings than competing websites. SEO provides a cheaper long term solution for increased qualified traffic and generates customer inquiries that ultimately convert to sales.
Now SEM is broader than SEO. It includes SEO and other areas to improve a sites visibility in search engine results pages, like paid listings and paid inclusions.
SEM means everything that can be done to utilise the technology of search engines whose main goal is to promote a website and increase its traffic.While purpose of SEO is to make the site useful for both Search engines and its users.
Search Engine Optimization is what is done to your site to ensure that the end users have a friendly easy to use web site with search engine friendly Menus and search engine friendly URLS that Google, Yahoo, MSN and Ask.com crawl through and find your content. Search Engine Marketing is doing the advertising and marketing of your site.
What should one look for in a site designer for maximum Seo and Sem?
What does Serp stand for?
In terms of what a site designer should bring to the table to provide maximum SEO and SEM is a basic understanding of both concepts. Beyond that, unless the site designer is also writing the content for the site, they are only involved in the technical side of things. Otherwise, the person or persons writing the content for the site will have more impact on the SEO and SEM as they are responsible for righting engaging, keyword-rich content that will attract visitors and keep them on your pages.
SERP stands for Search Engine Results Page and it is basically the list of sites you get when you search for a specific keyword or term. Many people are fixated on high SERP position but I and many others advocate focusing on the quality of your content rather than designing your page for maximum SERP results.
Many people are fixated on high SERP position but I and many others advocate focusing on the quality of your content rather than designing your page for maximum SERP results.
comparing current search results with the practices of prior years, and looking at the wayback machine
there are huge changes in algorithms used,
it wont be long till pages designed solely to maximise SERP are a negative impact and lessen SERP