Member Avatar for xcdear213

What is the difference between Google SEO and Yahoo SEO?
I am a new SEO,i spend much time to get back links to update my rank on Google but the rank on yahoo is down.
So who can tell me why?

Edited by xcdear213 because: n/a
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Short answer: there isn’t a separate, “Yahoo-only” index anymore — Yahoo’s organic results have been served by Microsoft/Bing since the 2010 transition — so differences seen in Yahoo vs Google rankings are really differences between Google and Bing. (searchengineland.com)

Both engines still rely on the same fundamentals: crawl/index, on‑page relevance, content quality, links and user signals — but they weight those signals differently and surface different SERP features. Google publishes its ranking systems and guidance (page experience, structured data, deduplication, etc.), while Bing documents its ranking parameters (freshness, location, load time and other priorities). Treat optimization as “Google + Bing” rather than “Google vs Yahoo.” (developers.google.com)

Practical troubleshooting checklist — follow these steps in sequence:

  • Confirm which pages are indexed in Google and in Yahoo/Bing (use site: queries and compare results).
  • Verify the domain in Google Search Console and in Bing Webmaster Tools; inspect URL coverage, crawl errors and the URL Inspection tool.
  • Submit or resubmit sitemaps and use Bing’s IndexNow / URL submission to speed discovery where appropriate.
  • Fix technical problems first (robots.txt, canonical tags, redirects, mobile/usability, Core Web Vitals), then improve content depth and topical authority.
  • Review backlink quality (spammy links can help Google temporarily but hurt long term) and focus on relevant, authoritative links and on‑page topical signals.

Authors of earlier replies (for example , and ) were right that both on‑page and backlinks matter — but the simple “Google likes links, Yahoo likes content” rule is out of date and too blunt. The correct approach is to diagnose the specific gap (indexing, crawlability, on‑page relevance, or link quality) and fix that using the webmaster tools for both engines. (search.google.com)

Focus on technical health + genuinely useful content + a clean link profile; monitor both Search Console and Bing Webmaster Tools and iterate based on what those tools show.

Recommended Answers

All 23 Replies

Member Avatar for limohire

I think nothing, you do work with ethical seo techniques, if you site and keywords will be ranked in google then no need to do work for ever search engine.

Member Avatar for lingoway

Google gives weightage to backlinks while yahoo gives more weightage to on page SEO.

Member Avatar for neo127

I don't think that there is any difference between any ethical tactics. Rather yahoo uses a different way to calculate the SERP's, it is always ahead in counting the backlinks. But due to search volumes, Google is preferred over Yahoo and also a complex one to be understood.

Member Avatar for jack jastin

See, both have separate engines so, obviously the algorithm is different. You need to concentrate on some on-page optimization techniques also that will help you increase your rankings on yahoo simultaneously working for getting more and more back links.

Member Avatar for afam4eva

We learn everyday. No wonder my site does not rank well in yahoo.

Member Avatar for phoenix06007

from the word itself yahoo seo you specialized in optimizing a website in yahoo only and vice versa

Member Avatar for JamieLynnSEO

yahoo puts importance in density, as google in prominence. (one of the differences)

Member Avatar for IntegratedS

I don't think that there is much difference as for both the seo technique are the same like link building etc.

Member Avatar for Deanz

hey...
basically Both have different algorithms and they move in that directions.
there are a lot of differences between SEO Google and Yahoo.
Yahoo explorer fetches top high authority pages but Google picks them according to site map.
Yahoo indexes those pages who are very worthy, content enrich, high traffic but Google concentrates on back links and content.

Member Avatar for thanya

The difference is algorithms. Yahoo likes content but Google likes backlink.

Member Avatar for fivebucksdeals

yes thanya you are right.

Member Avatar for paul05

Yahoo SEO and Google SEO differs in their algorthim. Based on this they show there listing and targeting for one search engine is only possible, as both have different sets of parameters to answer.

Member Avatar for dukee00

The main thing which is differ in both case is change of algorihum , both use different algo for ranking , Yahoo do not care about keyword stuffing ,depend mostly on site

Member Avatar for raja24 
I hope, may be something wrong with your on page optimization. Am sure with this once you following Google algorithm and work on it surely you will get improvement in yahoo search engine. Because yahoo search algorithm, most of the factors are similar to Google. So very competitive to get SERP in Google only not yahoo you will get good position in yahoo easily.
Member Avatar for fivebucksdeals

I am full agree frinds.

Member Avatar for almostbob

Google make the rules, yahoo DONT
Google have 75%+ searches, anything yahoo do is therefore insignificant

Member Avatar for Ramkarthick123

If your comfortable with Google Search Engine that is more enough for us. No need to bohter about other search engines.

Member Avatar for stevenpeter

There is no such a different for the Yahoo and Google . They follow the traditional methods for site optimization . They have mirrior differnce Google gives more focus on the quality and there is difficult to optimize the site and on the Yahoo it is realitivily easy to optimize the site .

Member Avatar for jeffreydominic

Google SEO is the both On-page and Off-page SEO strategies. But yahoo optimization is about only On-page SEO technique. This is the only difference between Google SEO and Yahoo SEO. So its easy to get indexed in yahoo.

Member Avatar for audrey110

there might be some problem in your on and off page optimization so that why your ranking is affected. There no big defference between both search engine its just following the search engine guidline..

Member Avatar for jyotsna01

well i think there is no google seo or yahoo seo..
there is one seo and other sem..
just follow the regualr seo tricks,build backlinks,improve alexa rank..
this is all you have to do..no worries about yahoo and other search engine

Member Avatar for audrey110

can anyone recommend site where i can yahoo seo is explained ?

Member Avatar for davidjohnson00

Hello,
Google and yahoo both are search algorithm are different. Both promotional activities are different....

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