Member Avatar for ellenwillss

I have website wherein backlinks are increasing but Google SERP is down. Please tell me how it’s possible.

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Rising backlink counts alone don't guarantee higher Google rankings. Raw link numbers from third‑party crawlers can grow while the real, valuable referring domains remain poor or toxic, or while on‑site or Google‑policy issues quietly push rankings down. Several folks here touched on quality and velocity — on relevance/age, on build speed, and on tool differences — but a targeted diagnostic will find the real cause.

First things to check now: open Google Search Console and look for Manual Actions and Security Issues (these are immediate flags that will drop ranking). Next, review Coverage/Crawl stats and the Links report to see which pages and referring domains Google actually sees. If organic traffic fell for specific landing pages, use analytics to match the date of the drop to crawl errors or site changes. For reference on manual actions and how Google expects issues handled see .

Second, audit the link profile, not just the count: export referring domains and anchor text, then look for a low ratio of unique domains to total links, heavy exact‑match anchors, many links from the same IPs, or a sudden spike in links. Those patterns often trigger algorithmic devaluation or manual review. If you identify clearly bad links, attempt removal by outreach; only use Google's Disavow tool when removal isn't possible and you've verified the issue per .

Finally, rule out on‑site and technical causes: accidental noindex/robots changes, redirect/canonical problems, hacked content, thin or duplicate content, or server errors. Also check whether a known algorithm update coincides with the date of decline (for historical context see Google's Feb 2011 announcement about improving high‑quality results). Fix issues, request reindexing, monitor Search Console and analytics, and document samples before using the disavow or submitting reconsideration requests.

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Member Avatar for limohire

Try to get backlinks with good PR sites.

Member Avatar for JamieLynnSEO

Are the backlinks valuable, full of good, user-friendly content as well as relevant to your page?

Also consider the age of the links... how old are the pages? the longer a page has been up, the more value it has.

Member Avatar for bikercyber

I don't believe that. I think Maybe backlink for your post isn't clear. Maybe, it's not good website . such as sexual website , this not get good backlink sure. Please change to goods web-site and good informative web site is better , One time spend post and get more PR and Backlink.
Try!!!

Member Avatar for ElizabethLane

Where exactly have you been posting at? B/c google loves links, I wish I had it the link but, there is a tool that can evalulate your backlinks and tell you if the search engines see it as spam, matter fact I remember, check out the bad neighborhood tool and run your site thru it, it will pick up links you did not know you even had, and clearly mark next to it "SPAM" and then you need to try to get it removed ASAP.

Edited by ElizabethLane because: misspelling
Member Avatar for prince kapoor

Same issue is with me.
According to yahoo site explorer my back links are increasing, but rank went down.

Member Avatar for TuffeyJ

Backlink are important for ranking , but good backlinks from authority sites are more important try to get backlinks from PR pages

Member Avatar for MaryDD

Don't build too many back links in one day instead start building links slowly.

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