Something unusual happened with my website last week. We lost Google rankings for our main keywords and have moved from 9th position to nowhere. I have analysed the webmasters tool and came across with a problem that the Content Keywords shows list of words which are not on any of my webpages. The list of content keywords is given below. We are targetting the keywords "Russian Brides" & "Russian Bride". Has any one faced similar kind of problems recently?
1. menus (3 variants)
2. catering (4 variants)
3. tel
4. partycorporate
5. dinnerprivate
6. weddingbanquet
7. caterer (3 variants)
8. event (3 variants)
9. marketing (3 variants)
10. eventpr
11. custom (3 variants)
12. bakeries (5 variants)
13. cakes (2 variants)
14. vegetarian (2 variants)
15. licensed (4 variants)
16. jpg
17. planning (2 variants)
18. linens (2 variants)
19. fax (2 variants)
20. glassware

Dani AI

Generated

A short diagnostic checklist and next steps to pair with the suggestions already posted by , , and .

  • Verify how Google actually sees the pages: use Search Console’s Fetch as Google / URL Inspection and compare the rendered HTML with the live source and Google’s cached copy. Look for injected strings in templates, third‑party includes, or dynamically generated fragments that don’t appear in the CMS editor.
  • Check Search Console for Manual Actions and Security Issues. If either appears, follow the documented removal/cleanup path before expecting rankings to recover.
  • Review server behavior and recent deployments: examine server logs around the time of the drop for increased 4xx/5xx responses, sudden 301/302 changes, or blocked crawls. Confirm robots.txt and meta robots tags aren’t preventing indexing.
  • Audit backlinks and anchor-text distribution (complementing ’s link advice): export referring domains and anchors from Search Console or a backlink tool, look for over‑optimized anchors or an unusual influx of links, then prioritize outreach/remediation. Disavow only after careful analysis.
  • Search the site files and the rendered HTML for unexpected keywords (a site crawl or simple grep/search across the document root). Also inspect comment areas, user profiles, and any file upload directories for spam content, as hinted by .
  • If no obvious cause is found, collect diagnostics for structured troubleshooting: one canonical affected URL, the HTML returned to Google (from Fetch as Google), a screenshot of the Search Console content-keywords list, recent server log excerpts, and the dates of any site changes or new link campaigns.

Cautions: do not rush to delete backlinks or submit a disavow without evidence; back up the site before cleaning; when remediating hacked content, remove injected files, secure credentials, then request reindexing or submit a reconsideration once clean. These targeted checks will usually reveal whether the issue is content injection, indexation settings, link profile, or a manual action.

Recommended Answers

All 3 Replies

Your site may not have the orignal contant , due to this Google hit your site and drop the ranking

There might be several reasons for your sudden drop in rankings:

  1. You have a new website. New sites tend to rank high from the very beginning, but in about a month (there's no common time span though) rankings drop.

Is your website new?

  1. It sometimes happens than you rank for keywords you never targeted don't bother about it much.

Still, please make sure that you use a variety of anchor texts when building links - not just russian bride / russian brides but a variety of other options (the more the better).

Also I advise you to start a project for your website with Rank Tracker entering your site's url and your two main keywords.

First look for longer keyword suggestions.

Then check your rankings for each of these keywords as well as let the tool count KEI (= keyword efficiency index). KEI will show you if the keyword is worth chasing after.

Also check visits brought by each keyword last month (get your Google Analytics login info to make that possible) + estimated number of visitors each keyword can potentially bring you if you rank #1 for it.

This can brush up your keyword strategy a little bit.

Happy ranking!

If unexpected keywords are appearing in content keywords report that might mean that your site is hacked and malware added. if you have comments etc enable in your website it could be due to spam comments as well. Getting unrelated keywords in that report is clearly a problem.
However I notice that the list of keywords showing in the report are somewhat related to brides. So the report might be correct and you are optimizing for the wrong keywords.

Be a part of the DaniWeb community

We're a friendly, industry-focused community of developers, IT pros, digital marketers, and technology enthusiasts meeting, networking, learning, and sharing knowledge.