Member Avatar for Robert disuza

Hey friends i have one question that is revoloving in my mind from some time is that if i am working on site that have different keywords for different pages for home page it has different keywords and for inner pages it has different keywords then do we have work on the keywords according to the assigned urls or can we do the work og building backlink of any keyword with any page of the site ? if it is right then if suppsoe my keyword is abc of the home page of the site abc.com and i am working on abc keyword as building backlink with home page and also inner pages so do i increasing the competetion for myself or not ? So do we have to work on the keywords in building backlinks according to the assigned pages or can we do on any of the page . please provide the relevent answers after reading it carefully?

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Edited by canadafred because: fake signature removed
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Short answer: map keywords to the URL you want to rank and build most backlinks to that URL — but don't be rigid. Multiple pages can rank for the same query if they satisfy different user intent; however, many near-duplicate pages that target the same intent usually hurt overall performance and are best consolidated or reworked. This expands on points from (focus on useful pages), (deep links and mapping), (single-target thinking) and (link quality). (ahrefs.com)

Practical workflow: 1) make a simple keyword→intent→target-URL spreadsheet so each important intent has one primary page; 2) audit your site (Search Console, analytics, or rank tools) for multiple pages ranking for the same queries; 3) for true duplicates or same-intent pages, either merge content and 301-redirect the weaker URLs, or set a canonical on the primary URL — choose the URL that already has the strongest backlinks/traffic. Use canonical tags and redirects deliberately to consolidate signals. (developers.google.com)

Backlink tactics: when you build links, point them at the page you want to win. Avoid blasting exact-match anchor text across many domains (that’s a red flag) — instead use a natural mix (branded, long-tail, descriptive). Large-scale guest-post campaigns stuffed with keyword anchors and distributed widgets have been explicitly warned against by Google; label paid/sponsored links appropriately (rel="sponsored" / rel="ugc" / rel="nofollow") to stay compliant. (developers.google.com)

Internal linking and a quick checklist: use deep links from your best pages to pass authority to the target page, vary anchor text, and monitor rank/traffic after changes. If unsure, run a small experiment: pick one target page, concentrically route internal links and new backlinks to it, watch Search Console and analytics for 4–8 weeks, then decide whether to keep or consolidate. Example snippets:

<link rel="canonical" href="" />

<a href="" rel="sponsored">Example product page</a>

Internal linking and structure matter for discovery and relevance — plan, test, consolidate when it helps. (sistrix.com)

Recommended Answers

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Member Avatar for canadafred

I wouldn't be focused on trying to manipulate the search engine to respond favourably to keywords by abusing anchors. Build useful optimized web pages that impress the search engine for specific keywords (keyphrases more likely).

Member Avatar for getmused

Do deep linking technique and first, create your keyword map so you'll work easier with structurized keywords.

Member Avatar for denialbob

No, You must use a 1 keyword for desired page. If a keyword assinged you for inner page and and you are implimenting a home page URL then it will provide no food for you. Work on Each keyword according to assigned URL/Page.

Member Avatar for lucyrai1

Do quality of linkbuilding.

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