Over on Linkedin someone has a poll up asking which of 5 obstacles is the greatest in terms of engaging in social networking at the corporate level:
- Executive buy-in
- Time wasting
for my part, I answered security but for one of my clients there were three all together, two I have over come (executive buy-in and security) and one that I am dealing with, that being administration. Another that I have found is staff buy-in, as the majority of the staff are software consultants who have busy schedules working with numerous clients simultaneously. I am slowly overcoming this last one but it is a work in progress.
Can anyone else offer input as to the biggest obstacle encountered?