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I am reading Cashvertising and I have to say, it packed with insights about what makes effective advertising.

Do you know any other advertising books worth reading?

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Last Post by prcys
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There is one site that is warc.com and in that you will find the books as per the publisher or the editor. So find the great book that you may liked and that be effective for your strategy building. Or from google you will find many results so choose which you prefer.

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