longlivemedia

Don't really hear much about PPC as much as email marketing. You may or may not take this as an indication of success, but the most popular strategy isn't always the best and most effective.

Just remember that Facebook is a social network. You should do your promotion in a social way e.g. engaging with people and building relationships, plus you yourself should be interested with what your page has. Don't spam also.

What have you been trying? It's possible that you're either trying the wrong methods or simply implementing the right strategy in a wrong way. If you can give more information people would be able to suggest a better strategy or plan of action for you.

I also agree with Roly. Most businesses indeed just focus on one target market. Besides that, English has become the lingua franca of the entire world wide web.

These are great tips. Another step that one should not forget in planning a successful ad campaign is to define the target market.If you are just starting out, some guess work might be in order. In time, you will notice that different target markets will emerge. You can get a …

You can try to pick the brains of different people who are in some way connected to the subject such as business experts and owners, customers, etc. The more points of view you can gather, the better.

The allure of social media is indeed hard to resist. If the big guys are now into it, then small business owners must double their efforts to bring more attention to their brand and products.

Facebook, Twitter, and even Youtube are the ever popular answers to this question so just for some deviation I'll say Google+. Anyone here have great success using Google+ as a marketing platform?

Social media is a good way to advertise software and other products. You just have to generate enough buzz in order to get people talking about your product, either by giving them a sample or a "taste" of your product or through any other way that would picque interest.

SEO most probably, if only because it is one of the better choices when you are looking at long term benefits. There isn't relaly one option that's the best for everybody, though.

It's probably not a good idea calling people here IT geeks, I'm thinking. You do post some thought-provoking questions, though, and it would be interesting to see how people would answer them.

The social media influence has really reached far beyond the borders. The whole social media world has allowed many things like that one possible.

An interesting look into social media and its applications in marketing. Not sure if I agree on all of the concepts being discussed, but it's good to see things in a different perspective.