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How to make a website SEO friendly ?

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Thread addendum: a short, modern checklist of technical things often missed (complements the good basic advice above from , , and others). Prioritize what actually affects indexing and visibility today: make the mobile page the primary source for indexing, measure real-user page experience, ensure canonical URLs and structured data are correct, and run Search Console checks after every deploy. (developers.google.com)

Page experience (Core Web Vitals) is a measurable ranking/UX signal — target LCP ≤ 2.5s, CLS < 0.1, and INP (replaced FID) ≲ 200ms. Use PageSpeed Insights / Lighthouse for lab guidance and the Search Console Core Web Vitals report for field data. Typical quick fixes: serve hero images in AVIF/WebP and preload them, defer non‑critical JS, inline critical CSS, and reserve image/iframe space to stop layout shifts. (This expands on ’s page-speed note.) ()

Structured data and canonicalization reduce ambiguity in how search engines index and present content. JSON‑LD is recommended for most markup; validate with the Rich Results Test and Search Console enhancement reports. Use rel="canonical" to indicate the preferred URL but treat it as a hint (Google may pick a different canonical), so keep sitemaps, internal links and the canonical tag aligned. Example canonical tag:

<link rel="canonical" href="https://example.com/path/to-page" />

(Helpful for sites that end up with parameterized or duplicate URLs.) (developers.google.com)

Operational workflow (practical): verify the site as a domain property in Search Console, run URL Inspection after major updates, monitor Coverage + Enhancements + CWV reports, and keep an automated Lighthouse check in CI. Enforce HTTPS everywhere (it’s a lightweight ranking signal and a trust/UX requirement). For CMS choices (answering ), pick the tool that fits control and performance needs: managed blog platforms (Ghost), static site generators (Hugo, Jekyll), or headless setups — each trades off ease vs. speed and render control. (developers.google.com)

Cautions: avoid shortcuts that promise quick links (black‑hat), audit third‑party scripts (they often break INP), and treat E‑E‑A‑T / author transparency as part of content strategy rather than an optional extra.

Recommended Answers

All 24 Replies

Member Avatar for ocmseo

Be sure to follow the SEO rules and don't attempt to make used of Black Hat SEO because your site can be banned from Search Engines. Backlinks will also help.

Member Avatar for SEOArbiter

You'll want to check keyword density, meta tags, content, and your page-loading speed. All of these are factors in getting your site ranked for on-page SEO. Then, there's a whole other side of rankings with off-page SEO.

Member Avatar for amrish2338

There are may rules of google for website optimization that i cannot tell you here
visit google webmaster central for full repoart

Member Avatar for 2010MAVRIK

Start with on page and off page optimization of your website.
And do take care of Google guidelines.

Member Avatar for rahulbatra

Try to do link building through articles, forums etc.
It will help you a lot.

Member Avatar for shaniadavid

Provide quality content on your website keeping in mind the keyword density factor!

Member Avatar for joy12

Just follow all the seo guidelines to your website and do some seo activities for the website.

Member Avatar for fanatic123

One tip I can give you is, keep the background white, that is an extremely key factor!

Member Avatar for Ross Brough

There are two aspects;
1/ on page seo where you are using keywords and strategically placing them with bold an italics.
2/ Off page seo which is effectively the engine behind the site.

There is a lot of info here on this forum if you read through it to give you a good appreciation.
As with most things there are differing opinions so no one is definitely right and also the rules change! Bit frustrating but interesting to say the least.
It is a big subject and there are website design classes to help but learning website design is a big and involved field that you will have to assimilate in stages to grasp it. Keep at it though and you will progress.

Edited by Dani because: Plugs snipped
Member Avatar for katiamastan

Remember to follow the rules and do not try to use SEO Black Hat SEO because your site can be banned by search engines. It will also help back.

Member Avatar for achinaseller

Write some good articles, make blog

Member Avatar for stokes1900

to make website seo friendly firs you should design your website under w3c standered. your site should be free from all html and css error. validate your website on w3c. if you succeed to get w3c certificate. your site is seo friendly.

Member Avatar for propertylahore

your website ranking follow these steps 1.create meta tags 2.create robots.txt
first step enter these words in www.google.com (creat free meta tags)then creat your website title name, your website description , your web site related key words ,and robots follow index .then put meta tags(center)in your website <head>center</head>.

create your website site map in xml format (www.google.com enter these words.create xml sitemap)
then put your site map in your website server
then put site map in
(yohoo and bing also available webmaster tools)

last method of website ranking create robots.txt file (www.google.com enter words creat robots.txt)
put robots.txt file in your server

your website ready for the ranking


create robots.txt file in text format (www.google.com enter these words)

(humayun khan)

Member Avatar for dexter737

Thanks for sharing i`ll work on my website right now

Member Avatar for goodboy2010

do basic onpage seo work for your website first

Member Avatar for sporicod

First focus on your keywords and keyword density but don't sacrifice your message. Write your content like you were writing to a friend. Let your creativity take over and write from your heart. Focus on what you want to say and don't worry about optimizing your web page content until you are completely satisfied with your message.

Once you have nailed down your content then utilize the meta tags keywords, description and title. Use your keywords when naming your pages and also for paragraph headings.

Edited by sporicod because: n/a
Member Avatar for mankis

Also use Seo Friendly Urls. Keywords in <h1> tags (there should be only one <h1> title on the page), than in <h2>, <h3>. Keywords in image title. Try to get links from directories, blogs, forums with high PR. While building back links focus on pages with similar content like yours.

Member Avatar for shaniadavid

Well make put fresh, informative and quality content on your website.. Also it should be relative to your domain..

Member Avatar for Member #848229

Hello There,

That's a very board question. I am assuming you are at Beginner level for SEO.

1. Do Keyword Research (What's are your target keywords)
2. Keep your website Structure organized.
3. Optimize Contents (Text, alt text, Meta Text etc)
4. Make sure your site is indexed to search engines.
5. Create links by submitting Directory, Forum, Blog,Social Media Marketing, Exchange etc.
6. Update contents regularly.

There is many things but it can give you a good start of SEO.

Best of luck.
6.

Member Avatar for PaulSmith1

Yes, following white hat is one thing other thing is that if you make sites using Wordpress then think that half of the work is done.

Member Avatar for shaniadavid

Well is there any alternative to wordpress which we can use for blogging purpose?

Member Avatar for sanjibeceltic

Good content is the best way to make a seo friendly website....

When you are writing a content for your website check the content in copyscape.com. It will show you that the content is copied or not......

Edited by sanjibeceltic because: n/a
Member Avatar for stokes1900

first you need to to onpage optimization. add discription, keword research metatags ets, after that do offpage seo

Member Avatar for stokes1900

first you need to to onpage optimization. add description, keword research metatags etc, after that do offpage seo

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