Member Avatar for christiangel.mathews

As per recent post from Matt Cutts. It is said that submitting your website link at the bottom of your article will not help much in increasing traffic to your site.
Hey guys could you explain more about this...

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Short answer: simply pasting a site link in the author box or at the bottom of an article usually won’t move the needle much — it can sometimes bring a click, but it’s unreliable for either steady referral traffic or sustained SEO benefit. Editorial, in‑body links that help readers are the things that both people click and search engines prefer; Google (and practitioners) treat boilerplate/sitewide links differently from contextual links. (ahrefs.com)

Actionable steps that actually help

  • Put one contextual link in the article body where it genuinely adds value (not a list of links in the footer). Use clear, descriptive anchor text that matches the destination. (developers.google.com)
  • Mark paid/sponsored or user-contributed links with the appropriate rel attributes (rel="sponsored" / rel="ugc" / rel="nofollow"); Google now treats these as hints, not absolute blocks. (developers.google.com)
  • If your objective is referral traffic, link to a specific, relevant landing page (and add UTM parameters so you can measure what the link actually does). If the goal is SEO, aim for editorial placements on quality sites — not mass article-directory submissions. (ahrefs.com)

Syndication, guest posts and author‑bio links

  • If content will be republished, ask the publisher to give proper attribution (cross‑domain canonical or noindex on the republished copy) — Google may still choose which version to index, so be prepared. (developers.google.com)
  • Guest posts are useful for audience and branding but Google’s own warnings mean you shouldn’t do them solely as a link-farming tactic. Choose hosts for their readership, not just for a dofollow bio link. (mattcutts.com)

Practical checklist (short): one contextual in‑body link > meaningful anchor text > relevant target page (UTM) > ask publishers about canonical/noindex if syndicated > prefer high‑quality sites and track results. This ties back to what , and hinted at (user behavior matters), and to and (quality and anchor text matter): placement helps, but quality + context decide whether it actually drives traffic or SEO value.

Recommended Answers

All 9 Replies

Member Avatar for Manish02

Hello sir, submitting website link at the bottom means when someone reads your website after reading user comes at bottom so it is easy for user to click instantly on website link.

Member Avatar for Pinaci

User may be click your website link or may not be?

Member Avatar for markjaiby

As per my concern, We should to insert link on article content at perfect place.
There are lots of article sites through which we can get a free do follow or no follow link. Just use high quality sites for article submission.

Member Avatar for Amol555

It is depends on the user if your content is attractive then user can click on link and you may get traffic through content

Member Avatar for garry6

Submitting link in your article is a good way to increase traffic to your site. Make sure that your content is knowledgeable and updated so that readers show interest and click on your link.

Member Avatar for Kelly Burby

Well, in my opinion sometimes it helps in getting traffic sometimes its useless. It's like suppose i want to know what is fragmentation than i would search for what is fragmentation in Google search and found out an article about fragmentation, now i have read the article get the information. Why should i click on the signature pannel, i mean i have got the information i was searching from why to bother about the source. so, this is the first case many users just search for the information and when they got that in the article site they don't bother looking the source. well, it might also happen if i am a users that clicks the source and i was looking for the what is fragmentation and after clicking the source link i have reach to some unknown destination such as marketing.......... i think now you are understanding what's going on there out of those 10 traffic goal conversion chances would be less than 0.25% out of 10%. Well, this also doesn't means that article submission is bad it is good but what matters most is the among the users !!

Member Avatar for andrewgill

As per my concern, user may be click your website link or may be not.we should to insert link on article content at perfect place.

                                 1 thing is more important if your content is attractive and knwledgeable then user definitely click your website link.
Member Avatar for portalindia

Yes, it increases the traffic, while reading the article user can view the website by clicking the link for clarification of that article what is about.

Member Avatar for test@speak

Posting an article surely increases the traffic on your website but be sure that there is no duplication and make sure that the links which are provided in the links are relevant to the article of yours as well as the outbound link and also amke sure you do not provide link name such as click here or link it should be the keyword that could define the outbound link content

Edited by test@speak
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