Member Avatar for riyaz123

I know that bookmarking is one of the best technique for promoting website.

But I want to know which one is right either 1 or 2

  1. If I'll write "web design company in Mumbai" as a title with my website link and description ( note: here I'm writing everything about my website)

  2. If I'll write "web design company in Mumbai" as a title with my website link and original content as a short story news (Note: here content is not related to my website link but related to keyword).

  • 11 Contributors
  • 11 Replies
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  • 3 Months Discussion Span
  • Latest Post Latest Post by wikads

Dani AI

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There’s a useful split in the replies: contributors such as and favour unique copy, while , , , and stress tight relevance to the linked page. Both viewpoints matter, but the practical approach today is nuance rather than picking strictly “1” or “2.”

Technically, many bookmarking and social platforms mark user-posted outbound links with rel values like ugc or nofollow, so those links typically won’t behave like editorial backlinks that pass PageRank. Google’s guidance on qualifying outbound links explains those rel values and how they’re treated. Google reps have also said social “signals” (likes/shares) are not used as direct ranking inputs. (developers.google.com)

Where bookmarking still helps is discovery and real human traffic: a well-placed bookmark in a niche community can get people to your site, prompt natural shares or blogs that do create editorial links, and help new pages get noticed more quickly by crawlers. At the same time, large-scale, automated or purely link-building bookmarking campaigns are the kind of behavior Google flags as link-scheme-ish and should be avoided. (conductor.com)

Practical checklist for the OP’s “web design company in Mumbai” example:

  • Use a human-first title that naturally includes the keyword (avoid robotic keyword-stuffing).
  • Write a short, unique description that explains what the linked page actually offers (portfolio, services, location/USP) rather than an unrelated story.
  • Post selectively in relevant, high-quality communities and vary titles/descriptions so you’re not duplicating the same copy everywhere.
  • Track referral traffic with analytics/UTMs and focus on venues that send real visitors. These are consistent with current webmaster guidance to favor useful, original content for users. (developers.google.com)

Overall: don’t treat bookmarking as a shortcut to “link juice.” Use it as a distribution and discovery tool—make each bookmark useful to a human reader, measure what drives real traffic, and avoid patterns that look like mass link-building.

Recommended Answers

All 11 Replies

Member Avatar for albertjohns1

The second one is better as it have unique content and will pass some link juice/authority.

Member Avatar for kingston22

My opinion is first one is right because,the keywords you have choosen should be realted to the content of the website which helps to boost SERP ranking.

commented: It is not beneficial because if he high light particular keyword in title, then always write keyword related description. +2
Member Avatar for Kelly Burby

Definately the first opinion because here you are using the content which is not realted to your site and that is the most important thing among the SERPS the content should be relevant.

Member Avatar for johnmicheal

I would suggest the first option rather than the second one because you are writing the description in the first.

Member Avatar for vacurect

I think first one . because bookmarking is never used the same keyword as a title . you have write some other information related your title. Use few of keyword in your description .

Member Avatar for Scotthiggins

Hi! riyaz123 I think the second title is the best one as it will not be detected as spam which will be helpful for us to promote our website.

Member Avatar for puneetchauhan

bookmarking is not good for ranking.

commented: Well, what about social bookmarking sites like StumbleUpon, Pintrest.... etc Please tell me why people bookmark their sites over... ? I guess these sites may have loose all their traffic but I guess their graph says something different, can you tell me wh +0
Member Avatar for mindstreak

I would suggest the second option since it has a unique content and is not copeid from your own website.Instead of submitting with same content ,its better to use unique ones.

Member Avatar for Kelly Burby

Social bookmarking isn't bad rather than I would say they are good source of getting traffic. And one more thing I don't think that Google counts social signal while ranking you over the serps. :)

Member Avatar for dubaicompanion

I think the first option is better as it provides more link juice but it needs close attention because the same kind of over work may ruin the ranking of the keyword for your website.

Member Avatar for wikads

Make this point.
1. Your title should start with keyword + phrase
2. Description should be unique and relevant to keyword used in the title.

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