With millions of people connecting through social media, advertisers and marketers are hustling to get in on the action. In the past year we’ve seen many companies and brands attempt to step into this new world only to fail miserably
Using twitter as integrated part of your online reputation management strategy is amust nowadays!
However, it also needs to be done based on some rules, as to make sure it is effective.
The rules we consider of greatest importance are:
1. Provide your name, avatar and a short bio..
2. Be social
3. Don’t over tweet
4. Follow, unfollow and block whoever you wish
5. Retweet in about 140 characters
6. Host different contests & events for your followers.
7. Give people a reason to follow you

any more suggestions.....................
Please do share

Providing real name will not always help cause i have seen many marketers who are branding their product or advice with pseudo name. There are some twitter tips that your should follow if you're serious about promotion.

Providing real name will not always help cause i have seen many marketers who are branding their product or advice with pseudo name. There are some twitter tips that your should follow if you're serious about promotion.

yes you are right but different people deal with it according to their respective business.

Twitter is the right medium to get more traffic, but it provides very low conversion rate.