I am running a referral program to draw more visitors but the program hasn't drawn much traffic at all.
Any suggestion on running an effective referral program?

Thanks all.

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All 6 Replies

What are you offering to your client ? Try to make it lucrative. ;)

Well, I am offering free iPod Luckydraw for anyone who recommends my site and I thought that should bring in some traffic.
It's possible that the item is not targeted to the right group of people given that mine is a classifieds site.

How about a gift card to someplace like Sears, Target, Wal-Mart, etc...

But how are you verifying those recommendations?

Great idea :)
I am actually offering monthly $25 gift card luckydraw too :)
But verifying those recommendations are somewhat impossible.

I think you should encourage your client over phone and try to get in touch with them, it needs regular follow up, periodically you should send reminder mail as well.

I think you should encourage your client over phone and try to get in touch with them, it needs regular follow up, periodically you should send reminder mail as well.

It's a free classifieds site. I don't think phone calls are necessary. But I do emailed if there is any new features added :lol:

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