Marketers are grabbing the advantage of the online world in promoting its product because of its ability to reach a huge amount of active people. People nowadays usually go online when they are in need of something or looking for a solution to their problems and concerns. You have many choices on what marketing tool you should invest in promoting your product.
SEO or Search Engine Optimization in your website. This serve as your "Home base" in promoting your product. If you have a high page rank, then a huge possibility to earn trust and may lead to earning sales.
E-mail Marketing. It can build relationship and at the same time build the awareness of your business and your products.
Online Advertisements. Ypu can use tool such as Google Adwords or other pay-per-click services like in Facebook. With this, you add can easily seen by the user.
Social Networks. This is the most popular strategy or tool in marketing your products online. It also build trust, credibility and popularity of your business and products.
Blogging. It is also a big help to increase the page rank of your website.