Although we all like to moan about the amount of spam hitting our mailboxes, the truth is that spam filtering is pretty good these days and only a tiny amount of it actually need bother us at all. Unlike all that stuff we have actually signed up for but cannot be defined as personal mail. Stuff like electronic bank statements, Facebook posting notifications, news roundups or Twitter alerts. The list goes on, and on, and on. Now this stuff has a name other than, well, stuff: bacn.
Pronounced as bacon, bacn can be described as email that you want, or at least that you have asked for, but that you don’t want to read right now thanks very much. The term appears to have been coined only a week or so ago, at a new media monetization event known as Podcamp Pittsburgh. Yet within just a few days it has spread as quickly as any meme when that particular buzzword was fancy of the week, it is almost viral in its infectiousness. Just like bacn itself, as it appears that even those of us who are already drowning in notifications, alerts and sundry opt-in email just cannot help signing up for more. After all, what is the point of online interactivity, social networking inclusion and news alert services if you don’t take advantage of the immediacy of the medium?
But that really is the problem, we are increasingly becoming addicted to information and simply cannot say …