Member Avatar for seolearnerindia

I have started as a SEO executive with an Indian Company and and want to understand what's SEO all about, kindly help me with inputs.


Thanks!

  • 32 Contributors
  • 36 Replies
  • 526 Views
  • 2 Years Discussion Span
  • Latest Post Latest Post by jdev34

Dani AI

Generated

Practical starter plan for an in-house SEO role (builds on replies here from , , and ).

First principles: reading helps, but pair learning with measurable actions and a clear scope of work. Get your manager to confirm deliverables, hours and a reporting cadence up front (this is the business point raised).

First 30 days — must-do checklist

  • Get access: CMS, hosting/FTP, domain registrar, Google account access to Search Console, GA4 and Google Tag Manager.
  • Capture baselines: organic sessions, top landing pages, conversions, current index coverage and crawl errors.
  • Do a crawl and quick audit (find broken links, duplicate titles, redirect chains, thin pages).
  • Check robots.txt and sitemap; verify the sitemap in Search Console and submit if needed.
  • Fix 1–3 high-impact on-page items (title+intent, meta description, H1s) and one technical win (remove a redirect loop or fix a slow image).

30–90 days — strategy & measurement

  • Map 20–50 target topics/keywords to existing or new pages; create content that satisfies user intent rather than stuffing keywords.
  • Prioritize technical work that affects UX and indexing (rendering issues, canonicalization, structured data where relevant).
  • Build an editorial outreach plan for earned links (guest posts, partnerships, PR), not mass automated link buys. Measure impact and iterate — review performance and learnings roughly every 6–8 weeks as suggested earlier in this thread.

Red flags, troubleshooting and quick rules

  • Don’t promise #1 rankings; avoid paid link schemes and automated bulk-link services (these can cause manual actions). Use the disavow tool only if you have spammy inbound links and a manual action.
  • Track Core Web Vitals and mobile usability (page experience matters); improving user experience often helps SEO and conversions.

Keep a change log (what you changed, when) and a short A/B test list for content or snippet experiments — that accelerates useful learning more than theory alone.

Recommended Answers

All 36 Replies

Member Avatar for JonathanD

Hmm well first off, why did you start as an SEO executive if you don't know anything about SEO?

That aside, here are some great resources for to read.

www seomoz org

www searchenginejournal com

www searchengineland com

www mattcutts com/blog

those are some great sites with content that will help you a lot.

Edited by canadafred because: disassembled hypelinks, please keep discussions onsite
Member Avatar for alwaysworking

Honestly, I would advise you to find another position. You can read all the SEO books and websites but that will not make you an expert. All you will be doing is copying someone else and you don't even know if they are really experts or faking it like you will be doing. Experience is the best teacher when it comes to this area. Yes, there are some credible resources but how can you legitimately provide a service that you know absolutely nothing about?

Member Avatar for selfhelpebooks

Best to read as much as you can.
Forums, books, articles, and the like.

Member Avatar for adddirectory

Increase many backlink to your site by exchange links, submit to search engines & web directories. These way are good for your site :)

Member Avatar for JonathanD

Increase many backlink to your site by exchange links, submit to search engines & web directories. These way are good for your site :)

I wouldn't take this to heart too much.

there are a lot of different opinions out there, including mine, but I wouldn't say that submitting your site everywhere is the best idea.

Member Avatar for Hafsoh

Seo is s process to optimize a website to get high result in SERP. To get started study website then make a list of keyword related to your targeted service and product. Put your most important keywords in title, description and in body contents.

Member Avatar for kronikmedia

I am sure you have found out the basic of search engine opitmisation by now by reading responses in this post and also by your own research on search engine optimisation. This is OK form a technical point of view. However as you have hired someone to work on search engine optimisation on your behalf, I am assuming you are looking at it from a business point view. As such it will important to consider what task arrangements you have established with the SEO person you have hired to the do the search engine optimisation for your website . Is it a per month set up where he or she will put in a certain of amount of hours or is it a one off fee for certain tasks.

In either case you should ask him to outline exactly the tasks that he wishes to undertake. Weigh these tasks against your own knowledge on SEO techniques that is very easy to research online. his should give you a good idea of the campaign. Make sure you study the current website usage patterns using Google analytics. You can then evaluate your websites statistics every six to eight weeks or so to measure the impact of the Search engine optimisation tasks undertaken by the person you have hired.

Member Avatar for selfhelpebooks

Read lots of forums and articles on SEO.
Good luck!

Member Avatar for canadafred

I've started as a brain surgeon in Ajax and want to know about what type of training I might need.

Member Avatar for webmasterran

SEO is a way of optimizing your pages and getting them ranked on SEs based on your chosen keywords

Member Avatar for sardana1

hi,

As a input arrange a computer with internet and start marketing's ,make blogs do add,make some new ids for start businesses,further if u wanna know find attachment which solve your all the douts which u have in your mind.

thanks
With best wishes
Monika

I have started as a SEO executive with an Indian Company and and want to understand what's SEO all about, kindly help me with inputs.


Thanks!

Member Avatar for hughv

Jill Whalen has one of the very best SEO sites, with an excellent forum:
www highrankings com
Sign up for the newsletter.

Edited by canadafred because: hyperlink disassembled, please keep discussions on-site
Member Avatar for seolearnerindia

that's a lot of info everyone... thanks for helping..

Member Avatar for smith09

For SEO,Start by choosing best suitable keywords for your site and then effectively place the keyword in the content, meta tags,title, description etc...
on completing your on-page stuff, start with Off Page Optimization,

Member Avatar for babadirect

I've started as a brain surgeon in Ajax and want to know about what type of training I might need.

hahaha... i suggest u to gain some brain first for becoming Ajax brain surgeon :P (not hitting u please just be cool)

any ways... u need to work a lot on seo but if u just started as a seo Executive i suggest u to move on and find some else for u..

Member Avatar for Prosquote

seo is a technique by which we can rank our site on Google or other search engines. i think for more you have to read e books which are available on google ... there you can learn in brief .. best of luck

Member Avatar for lily8077

You should read as much as you can, and be active in various seo forums. There you can find answers to your problems if you get stuck somewhere. But be active. SEO is an on-going process, so help yourself. You will learn more from your personal experience only.

Member Avatar for ruby.mein

Do some keyword research
Do On-Page Optimization (its all about your site structure)
Do Off-Page Optimization (its done outside your site)

Member Avatar for theemerchant

wow! you've got the position without having any idea what SEO is all about? hmmn.. try to read more sites and there are a lots of SEO books to be downloaded. you can also watch in youtube.

SEO consists of on page and off page optimization, what you are going to do is to build links on all marketing avenues like directory submission, article submission, social bookmarking, social networking and forum posting. you can also do media links like youtube and more. you are going to do this because you want your site to be on the first page of the google. but it is impossible if the keyword you are going to rank will be on the number one. in order for you to reach the number 1 on the page of the google you have to pay to exchange links to the highest PR sites and more

Hope this will help you

SNIP

Edited by jay 11 because: removed fake signatures
Member Avatar for ianbarnes

SEO is the process in which by using the different techniques you will rank a website higher on the search engines. You can do a lot of things in SEO especially when it comes to off page optimization. There are about dozen of things which you can do in order to rank your website higher on search engines. At the moment I am telling you the 3 things from you can take start.
1. Directory Submission
2. Article Submission
3. Social Bookmarking

Member Avatar for mystryworld

You need to study a lot and follow the latest trends that are going on. Participate in different forum discussions on SEO related topics. As much as experience you'll get you'll become skilled and impliment those strategies for your site effectively.

Member Avatar for carlecomm

Firstly, change your websites' layout and improve the code.
Second,increase more outside links as possible as you can, including forum, blog,social bookmark, etc.

you also can learn more from google search

Carle

Member Avatar for healthdiettips

For basic information about SEO, go through this

webconfs.com/seo-tutorial/

Edited by jay 11 because: removed link but left URL for reference
Member Avatar for jackalex05

Dear friend,

We noticed your interest in our directory submission services recently. We just want to let you know we really appreciate it and introduce a little more about our unique SEO services.

provides professional SEO services with the guidance of search engine experts. We have our own unique compiled list of high PR websites for best SEO results. We also offer a wide range of SEO services which will meet most of your websites marketing need.

also provides the online order tracking and management system. You can login our system anytime to track your order’s real-time status and update or communicate your special requests to our agent. Our agent will honor your special request for processing your order.

Best of all, provides a 100% free trial service which allows you to know us more. We guarantee you won’t regret it.

We appreciate your precious time and hope to hear from your soon.

Regards,

Member Avatar for joeharison

No problem read lot of seo books, tutorials , etc... you will get idea and implement those in your site soon you will know, but it take some time to learn, If you have interest every thing will possible.

All the best

Edited by joeharison because: n/a
Member Avatar for stephan robert

SEO is a process of optimizing a website to enhance its market exposure. first of all identify your website relevant keywords which gives more traffic and has less competition then apply on page and off page optimization activities.

Member Avatar for InsightsDigital

You have to start thinking of constantly re-optimizing your site's SEO in a consistent manner so the new content on your site is reflected on your site's SEO.

Member Avatar for Member #561272

Without Knowledge who has given the SEO executive post, it’s difficult to handle the projects. I don’t think so, anyhow, I will give basic information about SEO,
First you must learn basic things about HTML tags like formatting tag, style sheet, etc
Second you will learn basics idea about SEO, what is what?
You can go through the websites like seomoz, Google webmaster, Blogs, etc. then you can start SEO executive job.

Be a part of the DaniWeb community

We're a friendly, industry-focused community of developers, IT pros, digital marketers, and technology enthusiasts meeting, networking, learning, and sharing knowledge.